Astra Polymers

Overview Astra Polymers is a top manufacturer of polymer compounds and additives for the plastics and petrochemical industries worldwide. The client needed a modern, multilingual website to showcase their size, support regional growth, and enhance customer engagement.

Client Challenges

• The outdated site lacked global credibility and brand consistency.
• Product organization was poor, with no clear segmentation.
• There was no mobile compatibility, slow load times, and limited lead generation.
• Updating or scaling content across markets was difficult.

Solutions Delivered

• A fully redesigned, multilingual website in English and Arabic.
• A clear structure for product categories, industries served, and applications.
• A mobile-optimized, fast-loading platform with better UI/UX.
• Inquiry forms and product filters to enhance lead quality.
• CMS integration for easy updates across regional branches.

Key Results

• A 42% increase in international inquiries within 3 months.
• A 36% improvement in the mobile bounce rate.
• A 50% faster average load time across key regions.
• Higher engagement from distributors and partners.

Benefits Achieved

• A stronger digital presence that showcases global leadership.
• Simplified navigation for partners, clients, and engineers.
• Seamless regional updates across markets.
• A platform ready for marketing campaigns and CRM integration.

GO-Globe Statement This project shows GO-Globe’s commitment to industrial excellence with strategic structure, clear product communication, and a business-focused design that scales with Astra Polymers' international growth.