That's correct, there are two types of payment: monthly and one-time. A monthly payment option implies a recurring fee. On the other hand, One Time payments require one upfront payment, as well as a money-back guarantee. This means that clients who choose the One Time payment can request a refund if we will not reach 1st page in Google results within 12 months, this provides a risk-free assurance.

SEO stands for Search Engine Optimization. It's the process of optimizing your website to rank higher in search engine results pages (SERPs) for relevant keywords, leading to more organic traffic and potential customers.

Optimizations involve improving various aspects of your website to help search engines understand and rank it better. This includes optimizing title tags, meta descriptions, header tags, images, content quality, and page speed.

A successful SEO strategy starts with understanding your target audience, their search intent, and relevant keywords. It involves content creation, technical improvements, link building, and ongoing monitoring and adjustments.

First-party data is information you collect directly from your customers. Activating it means using this data to personalize user experiences, create targeted content, and improve campaign performance, indirectly impacting SEO.

Full-funnel ROI tracking involves monitoring key metrics at different stages of the user journey, from website visits to conversions and revenue. This helps you understand what's working and where to optimize for better results.

Original, high-quality content is crucial for SEO. Search engines prefer websites with unique and authoritative information, and penalize those with copied content.

Regularly updating your website with fresh, relevant content shows search engines your site is active and improves your chances of ranking higher.

Keyword stuffing, ignoring mobile optimization, neglecting technical issues, and building low-quality backlinks are some common SEO mistakes to avoid.