Our Infographic "Mobile Commerce Statistics and Trends" covers latest M-commerce statistics and Trends.
By 2013 more people will use mobile phones than PCs to get online
54.9 percent of U.S. mobile subscribers owning Smartphones as of June 2012
2 out of 3 Americans who acquired a new mobile phone chose a smartphone
66% of smartphone owners are from 24-35 of age group
Global Mobile Payment Transaction Value (2012-2015)
| Year | Amount ( In Billions) |
| 2012 | $171.5 |
| 2013 | $243.5 |
| 2014 | $345.7 |
| 2015 | $490.9 |
US M-commerce Sales Statistics 2012-2015
| Year | Revenues ( in Billions) |
| 2012 | $11.6 |
| 2013 | $17.2 |
| 2014 | $23.7 |
| 2015 | $31.0 |
41% of Smartphone owners have made a purchase from their mobile phone
| Categories | Percentage |
| Travel Reservations | 17% |
| Apparel | 16% |
| Food and Beverages | 15% |
| Toys and Games | 11% |
| Electronics | 11% |
| Home Goods | 8% |
| Sporting Goods | 4% |
| Books | 4% |
| Jewelry | 3% |
| Other | 8% |
80% of mobile users prefer locally relevant advertising and 75% are more likely to take an action after seeing a location-specific message.
79 % of Smartphone owners use a smartphone to help with shopping and 70 percent use phone in store. Out of those
How Smartphone owners use their device for shopping
- 54% located a retailer and 46 percent called a retailer
- 49% compare prices to help decide
- 44% read reviews and product info
- 40% looked for promotions and discounts
- 34% search in-store inventory
- 28% used a discount coupon on phone.
74 % of smartphone shoppers have made purchase following research on phone.
The average annual spend on mobile purchases is US$300.
78% of retailers plan to invest in mobile commerce this year
69% of retail executives said mobile is an important strategic initiative
