Top Website Statistics

Created: Jun 22, 2023

Updated: July 5, 2023


As the year 2023 progresses, the global landscape continues to evolve at a very rapid pace. Internet keeps on growing worldwide, and technologies like Artificial Intelligence, Machine Learning, Big Data & Analytics, Internet of Things (IoT), blockchain, cloud computing, and other technological advancements revolutionize the internet world. The content on search engines is optimized on the basis of new technological trends, and as individuals and businesses, it is imperative for us to stay up to date on the data, and stay in touch with the latest trends and advancements. From website traffic, to content marketing, social media marketing or web development, data keeps on evolving, and the latest insights provide an in-depth analysis and glimpse into our future.

Major Trends and Statistics

  • There are more than 1 billion websites on the internet in 2023
  • A new website is built worldwide every three seconds
  • 28% of businesses are conducted online
  • 71% of the worldwide businesses have a website
  • The average CTR (Click-Through-Rate) for a website is 4.23% across all the industries
  • 93% of the total traffic comes from Google
  • Google is the most visited website in the world with 85.1 billion visitors
  • YouTube is the second most visited website, with more than 33 billion visitors
  • The average conversion rate for e-commerce websites is between 1.81% and 3.71%
  • The average time spent on a page is 54 seconds
  • Including videos on a website can increase time spent on page by 88%
  • 88% of online users won’t return to a site after a bad experience
  • 74% of online users will return to a website that is mobile-friendly
  • Users are 67% more likely to make a purchase if the website is mobile-friendly
  •  It takes three months on average to design a website with basic features
  • The estimated cost of designing a basic website ranges from US$2000-US$9000
  • WordPress is the most popular Content Management System (CMS), as it holds 42.4% of the internet’s websites
  • 43% of small businesses plan to invest heavily in their website performance, to increase traffic
  • Google is the top-ranked website in the world, with an Average visit duration of 10 minutes and 50 seconds.
  • The comprehensive website ranking list for May 2023 given below:
  1. Google
  2. YouTube
  3. Facebook
  4. Twitter
  5. Instagram
  6. Baidu
  7. Wikipedia
  8. Yandex
  9. Yahoo
  10. WhatsApp

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