The Importance of Local Search Engine Marketing – Statistics and Trends

Created: Feb 05, 2019

Updated: June 19, 2024

Did you know that 46% of all searches on Google are seeking local information whereas 97% of search engine users searched online to find a local business. 30% of Google mobile searches are related to location. Check out our infographic on "The Importance of Local Search Engine Marketing" for latest local search related statistics and trends.
Local Search Engine Marketing Statistics and Trends

Infographic by GO Globe Website Design Company in Bahrain

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86% of consumers rely on the internet to find a local business and almost a third (29%) search for local businesses at least once a week

76% of people who search on their smartphones for something nearby visit a business within a day and 28%  of those searches for something nearby result in a purchase.

72% of consumers, who search for local businesses, end up visiting stores within five miles

78% of local mobile searches result in an in-store purchase

More than 50% of ‘near me’ searches result in a store visit

72% of consumers say search is their first choice to find information on local merchants

86% of people look up the location of a business on Google Maps


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