Overview Wataniya Insurance, a top Saudi insurance company, needed a modern online presence to match its growing reputation. The goal was to improve user access to services, support regulatory compliance, and build trust with individual and corporate customers.
The Challenge
- Outdated website structure
- Hard-to-navigate sections causing user drop-offs
- Lack of mobile optimization
- Limited flexibility for adding or updating services and documents
- No clear alignment with digital transformation goals
What We Delivered
- Complete redesign with an intuitive structure
- User-friendly interface that simplifies access to services
- Clear segmentation for individuals, businesses, and brokers
- Fully mobile-responsive design
- Arabic/English content switcher
- Optimized service request forms and claim access
- Speed-optimized and compliant with local data standards
Key Results
- Significant drop in user bounce rate
- Faster access to insurance forms and services
- Increased trust and credibility through improved design
- Prepared for future digital features like self-service and claim tracking
Benefits Achieved
- Simplified customer journey
- Stronger brand presentation
- Better compliance and faster content updates
- Ready for future portal expansion and integrations
GO-Globe Statement This project shows our strength in creating impactful digital platforms for regulated industries. With Wataniya, we didn’t just redesign a site—we built a trustworthy, scalable platform that supports long-term digital growth.
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