Overview
At Al-Fakher, quality is our cornerstone. Each blend is meticulously developed using only the finest ingredients, resulting in an authentic and unforgettable vaping or hookah experience. Al Fakher Crown Bar is a UAE e-commerce platform selling premium disposable vapes, nicotine pouches, e-liquids, and coconut charcoal. The aim was to create a clean, easy shopping experience that highlights UAE quality, simplifies navigation, and boosts mobile conversions.
Client Challenges
Complex product mix (vapes, pouches, liquids, charcoal) in outdated layouts
Poor mobile usability affecting UAE and international shoppers
Weak product presentation - flavors and benefits not well shown
No clear marketing messaging or lead tools (e.g., promotions, newsletter)
Manual updates in Shopify made promotions and inventory hard to manage
Solutions Delivered
Shop structure redesign: clear categories - Disposable Vapes, Nicotine Pouches, E-Liquids, Charcoal
Bold, mobile-first visuals with high-resolution flavor tins and vape devices
Streamlined product pages with flavor variants, key specs (puffs, nicotine %, rechargeable), and trust indicators (international shipping, secure payments, UAE origin)
Smart filters to help users find flavors by nicotine strength or device type
Key Results
+65% increase in mobile sessions, improving mobile UX
+55% surge in “Add to Cart” actions, showing stronger product engagement
+40% boost in average order value due to visible bulk discount pricing
-30% reduction in bounce rate on product category pages
Benefits Achieved
Simplified shopping: customers easily find and compare flavors and devices
Mobile-first conversion: optimized for on-the-go shoppers, especially while traveling
Enhanced credibility: built trust through secure checkout, origin info, and shipping badges
GO-Globe Statement
For Al Fakher Crown Bar, GO-Globe provided an improved e-commerce experience that meets UAE’s premium standards. The redesigned storefront is clean, trustworthy, and optimized for conversions - supporting both immediate sales and future growth goals.
Your Profit, Our Priority.
