Al Fakher
At Al-Fakher, quality is our cornerstone. Each blend is meticulously developed using only the finest ingredients, resulting in an authentic and unforgettable vaping or hookah experience.
Overview
Al Fakher Crown Bar is a UAE e-commerce platform selling premium disposable vapes, nicotine pouches, e-liquids, and coconut charcoal. The aim was to create a clean, easy shopping experience that highlights UAE quality, simplifies navigation, and boosts mobile conversions.
Client Challenges
- Complex product mix (vapes, pouches, liquids, charcoal) in outdated layouts
- Poor mobile usability affecting UAE and international shoppers
- Weak product presentation—flavors and benefits not well shown
- No clear marketing messaging or lead tools (e.g., promotions, newsletter)
- Manual updates in Shopify made promotions and inventory hard to manage
Solutions Delivered
- Shop structure redesign: clear categories—Disposable Vapes, Nicotine Pouches, E-Liquids, Charcoal
- Bold, mobile-first visuals with high-resolution flavor tins and vape devices
- Streamlined product pages with flavor variants, key specs (puffs, nicotine %, rechargeable), and trust indicators (international shipping, secure payments, UAE origin)
- Smart filters to help users find flavors by nicotine strength or device type
Key Results
+65% increase in mobile sessions, improving mobile UX
+55% surge in “Add to Cart” actions, showing stronger product engagement
+40% boost in average order value due to visible bulk discount pricing
−30% reduction in bounce rate on product category pages
Benefits Achieved
- Simplified shopping: customers easily find and compare flavors and devices
- Mobile-first conversion: optimized for on-the-go shoppers, especially while traveling
- Enhanced credibility: built trust through secure checkout, origin info, and shipping badges
GO-Globe Statement
For Al Fakher Crown Bar, GO‑Globe provided an improved e-commerce experience that meets UAE’s premium standards. The redesigned storefront is clean, trustworthy, and optimized for conversions—supporting both immediate sales and future growth goals.
“Your Profit, Our Priority.”
