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How People Spend Their Time Online [Infographic]

Created: Feb 27, 2012

Updated: Oct 01, 2024

Do you realize how much time you are online? Well, you are not the only one. The internet has become a significant part of our lives, altering how we communicate with one another, work, and entertain. In 2024, we are investing more time than ever in the digital world. We should now go through an amazing journey to understand the greatest masterpiece our population has been creating using the internet. We are now a virtual nation, and the internet has become an amusement platform for our school and workplace in 2024.

The Rise of Social Media

Social media continues to be the most important online activity. Giving Empire is the most popular online platform worldwide. Social media such as Facebook, Instagram, TikTok, and Twitter have many users worldwide. People also like to share with others, stay connected with family and friends, and acquire new and great things on the internet. It's like a virtual party that never stops!

Online Shopping: A Growing Trend

Online shopping has become the norm. Many people are keen on it because it is an easier and more choice-giving option. You can get anything and everything by clicking on your device within a few minutes, be it clothes, electronics, groceries, furniture, or other items. There might even be occasions when you are unaware of other things you need!

Our Infographic " How People Spend their Time Online" will help you in finding answers to all such questions.

Infographic by-  GO-Globe

Global Online Advertising Spending

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Streaming Services Lead the Way

Watching a film in a theatre has been dubbed movie night at home, especially by platforms like Netflix, Amazon Prime Videos, and Disney+. These services present a personalised stream of films, TV shows, and original series. Having a home theatre experience every day is now possible!

Gaming: A Thriving Pastime

Video games are no longer minimal options for diehard fanatics. They have fans from all over the world. Certain groups are about mobile gaming and esports, which means spending an extra two or three hours playing the games in one's house. It is a new kind of competition and fun!

Work-from-Home in Demand

The COVID-19 pandemic significantly affected online work activities, and during this period, we saw a boom in such activities. Today, many people connect through video conferencing tools like Zoom and Microsoft Teams. So, it's basically like an office inside your home!

Mobile Devices

Many individuals nowadays have made the internet portable. People can easily stay online through mobile devices like smartphones and tablets, continuously connecting them wherever they go. It is just as if the whole internet is available in your pocket.

Impact of AI and Automation

AI (Artificial intelligence) has modified how humans utilise the internet. Features like personalized recommendations, voice search, and chatbots might be new, but now they are necessary. Moreover, AI helps detect unsolicited activities and manage content abuse. The operandi stands along this line, such that it can be envisioned as a very intelligent companion for the Internet user!

Digital Divide

Even though the internet is confusing for many people, only some are allowed to use it similarly. The gap in access is the digital divide. It is based on such positives as one's income, the location of a person, and the highest level of education they have attained. There are several organisations, in their turn, contributing to solving the issue of the digital divide. In this sense, the final result is equal access to the digital technology everybody uses.

Statistical Overview of How People Spend Their Time Online in 2024

Category Statistic Source
Social Media Usage 94.2% of internet users have social media profiles. SmartInsights, May 2024
Social Media Penetration 75% in Eastern Asia and 16% in Western Africa. SmartInsights, May 2024
E-commerce Growth The global e-commerce market is projected to reach $6.3 trillion in 2024. Statista, June 2024
Retail Sales Online 22% of all global retail sales will be online in 2024. Statista, June 2024
Streaming Services Usage 88% of U.S. internet users stream video content. Insider Intelligence, 2024
Gaming Industry The global gaming industry will generate over $210 billion in 2024. Newzoo, 2024
Mobile Gaming Share Mobile gaming accounts for 57% of the total global gaming market in 2024. Newzoo, 2024
Remote Work 39% of the U.S. workforce continues working remotely post-pandemic. Gallup, 2024
Mobile Internet Usage 60.9% of global internet traffic comes from mobile devices in 2024. Statista, 2024

This table summarises key trends and statistics on how people spend their time online in 2024.

Conclusion

In 2024, we are getting online more than at any other time in history! The main reasons people will rely on the internet in 2024 are social media, online shopping, streaming, gaming, and working from home. As new technologies get integrated into our lives, too, our habits on the web change us. Besides mere internet usage, certain issues like privacy, the influence on our mental health and ensuring everybody has access to digital technology, are imperative points to reflect on.

FAQs on How People Spend Their Time Online in 2024

1. What's the most popular online activity in 2024?

Social media remains the most popular online activity. This platform facilitates interactions with others, sharing updated news, and even learning new things.

2. How much time do people spend online each day?

The average time a person needs to spend online may vary from one person to the other. In the meantime, we do not have the number of minutes yet, yet it is true that a great number of people in the world spend a few hours each day online.

3. Which social media platforms are the most popular in 2024?

The most popular social media platforms include Facebook, Instagram, TikTok, and Twitter, just to name a few.

4. How did the COVID-19 pandemic change online behavior?

More and more people started working and learning from home. The more people used the Internet, the more popular it became, and it spread a lot during this time. Tools such as Zoom and Teams became very critical for virtual meetings and working together, as well.

5. What's the future of online activity look like?

As technology advances, the way we use the internet will change even more. AI and automation will play a bigger part in making our online experiences more fun and convenient, like recommending the most relevant items and filtering our content.

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