The Next Big Thing: Metaverse [Infographic]

The metaverse is a term coined by Neal Stephenson in his 1992 book Snow Crash. It can be seen as a collective virtual shared space, created by the convergence of virtually enhanced physical reality and physically persistent virtual space.

The term is used to describe a hypothetical shared universe which would exist in both the physical world and in cyberspace. The word "metaverse" was originally coined to refer to the idea of an Internet-based virtual reality, but has since been used for other types of virtual universes that are not necessarily connected to the Internet.

A metaverse is a collective virtual shared space created by the convergence of virtually enhanced physical reality and physically persistent virtual space. It can be seen as a combination of augmented reality, artificial intelligence, computer-generated graphics, and data from many sources including geographic information systems (GIS)satellite imagery, live video feeds from security cameras or mobile phones, radio frequency identification (RFID) tags and sensors on objects such as clothes or equipment.


Metaverse in Virtual Reality


NFTs (Non-Fungible Tokens) are used to represent a variety of items in the metaverse. NFTs have a value tied to them and can be traded with other users. Metaverse is set to revolutionize the ways of doing business by creating an open platform where people can create their own avatars and own properties.

The Metaverse is the next stage of the internet and will allow businesses to create their own virtual world where they can interact with customers. The metaverse is currently in its infancy, but experts are estimating it will take off in coming years. There are many different ways to enter the metaverse, with some of the most popular being social media platforms, 3D animations, virtual reality and augmented reality.

The market size of the metaverse is over $38.5 billion.
By 2030, the global metaverse market will be worth $1.607 trillion, growing at a rate of 43.3%.
Web 3.0 metaverse virtual worlds have over 50,000 all-time users
53% of companies investing in the metaverse invest in cryptocurrencies.
There are over 470 million metaverse monthly active users.
Roblox is the biggest virtual world in the metaverse with 200 million monthly active users.
Roblox accumulated over 11.8 billion hours worth of user engagement in Q1 2022.
51% of the metaverse userbase is 13 or younger.
10.7 million players saw Marshmello perform live in a Fortnite concert.
There are more than 5,000 apps available for SteamVR
Metaverse versus Web 3.0 Metaverse is a virtual world
Web 3.0 is the next step forward from Web 2.0
- Web 2.0 is a centralized internet controlled by industry giants like Google, Facebook
i.e Fortnite
- Web 3.0 will bring forth decentralized, user-owned, and controlled internet assets
i.e Decentraland
Tech and Devices
VR gear sales are estimated to generate around 10 billion dollars in revenue in coming years
Global shipments for AR/VR devices in 2024 will reach 76.7 million
By 2024, there will be over 34 million VR headsets installations worldwide.
The number of mobile AR users is going to increase by 1.5 billion, from 200 million in 2015 to 1.7 billion by 2024.
Mobile AR market will be worth over $26 billion in 2025
Oculus VR is the most popular virtual reality headset on the market.
Importance of Metaverse in the E-Commerce Sector Immersive shopping experince with virtual stores
Interactive online shopping in the social virtual enviroment, to interact with other csutomers & friends
Consumer ability to create their virtual metaverse shopping mall and select items
Provides secure transaction platform
Provides a worldwide reach
Personal shopping experience
enables to create virtual worlds for branding
30% of companies will have products or services to sell in the virtual worlds
Brands in Metaverse Gucci
Louis Vuitton
Events and Shows 10.7 million people have attended Fortnite concerts
A digital Gucci bag was sold for more than $4,100, outbidding the item's actual price in real life.
On Roblox, 33 million people saw Lil Nas X's show.
45.8 million people saw Travis Scott's Astronomical show.
Why Users are Joining Metaverse
52% of people would join the metaverse for job opportunities (networking, digital workspaces, etc.)
48% for entertainment and art (live virtual concerts, exhibitions, movies)
44% for investment opportunities (crypto investing, staking, NFT trading, etc.)
40% for education (online courses, virtual classes)
29% for gaming (playing games with friends in the metaverse, competitive tournaments, etc.)
Metverse Development & spending Over 160 companies are actively working on developing a metaverse
Meta’s Reality Labs division invested over $10 billion in 2021, and they expect to invest even more.
Sony invested $200 million into Epic’s metaverse
Microsoft bought Activision Blizzard for $68.7 billion to enter the metaverse
Hiro Capital created a €300 million metaverse technology fund to invest in smaller projects in Europe
$1.8 billion of crypto fundraising went to the Web 3.0 & NFT sector

Evolving Role of Social Media in Ecommerce Statistics [Infographic]

Social commerce has dominated the online retail industry because everyone wants a unique and personalised online experience.

Customers may engage as they buy by interacting with peers, companies, and creators on social media, which has evolved into a digital mall. And much like in a real mall, the longer they browse, the more probable it is that they will buy anything.
Numerous businesses have incorporated shopping and payment features that let customers purchase goods and services directly on platforms like Facebook, Instagram, Pinterest, Twitter, and WhatsApp, where hundreds of companies already sell their products.

Social Media in E-commerce Statistics

Despite being new direction, social commerce is included in the wider category of eCommerce sales, which are anticipated to total $4.2 trillion this year. Because of the great income potential, it is grabbing the interest of marketers from all sectors. When used properly, these tools provide marketers a more practical approach to locate and successfully connect with their target audience.

Read on to learn about social commerce statistics that can help to better understand the present industry and show you the finest methods for luring customers and expanding your business, whether you're seeking for information to improve your social media store or sculpt your online strategy.

General Overview Out of 7.87 billion people in the world, 56.8% of the population use social networks
4.48 billion people currently use social media worldwide
average social media user engages with an average of 6.6 various social media platforms
Out of 4.48 billion social media users, 99% access websites or apps through a mobile device
40% of all internet users worldwide use social media for work purposes
Social Commerce In 2022, it was predicted that social media platforms will generate 992 billion dollars in global sales.
49% of brands plan to invest more in social commerce in 2022
27% of global internet users rely on social media to find products to purchase
13% of social networkers say a "buy" button is one of the top purchase drivers
54% of Gen Z shoppers and 58% of Millennials agree that social platforms are better than online searches for finding out about new products
Social media purchases will account for 14.3% of all online purchases in China by 2023
12% of ecommerce companies plan to sell directly through social media
By 2023, 71% of small businesses plan to sell on social media platforms
Influencer Marketing Role The market size of influencer marketing valued at $16.4 B, in 2022
49% of people listen to influencers when buying a product
38 % of e-commerce companies plans to work with social media influencers
37 % of e-commerce companies reported that they are already working with influencers
Instagram is known as the leading platform for influencer marketing worldwide
89 percent of marketers believed Instagram was an important platform for their influencer marketing
70% of teenagers trust YouTube influencers more than traditional celebrities
Social Commerce Purchasing Stats One in three users will make a purchase on Facebook
$86.21 was the average value of online orders referred through social media during Q2 of 2022
Apparel and accessories are the largest categories for social commerce
11% of social media users immediately make an online purchase after discovering a product
Clothing will account for the largest share of social commerce purchases by 2025
Social commerce may account for 40% or more of all internet spending on cosmetics by 2025.
30% of online shoppers would buy products from a social commerce company
52% of customers worldwide say social media has influenced their shopping decisions
Interesting Facts 70% of shopping enthusiasts look to Instagram to discover new products
Over 36% of B2B decision-makers use Instagram to find out information on new products or services
“Shop Now” accounts for 74% of all calls-to-action (CTAs) in SM ads
71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family
91% of all social media users access social channels via mobile devices
Ways for social commerce engagement Content model
Experience model
Network model
Steps to take today - Ensure presence on all social media platfroms
- Create Brand pages
- Collobrate with influencers
- Keep social media active on daily basis
- offer discount & giveaways
- Include SMM in main marketing stratgy

Key Trends in Fashion Industry [Infographic]

Global clothing business generated over US$1.5 trillion in revenue in 2021.
According to estimates, the global fashion sector is worth $3 trillion overall.
In US, sales of women’s apparel totaled $132.7 billion and revenue from men’s apparel was $76.5 billion
48% of Americans don’t want to be photographed in the same outfit twice.
67% of fashion executives expect retail prices to increase in 2022 by an average of 3.2 percent.
54% of Americans think “fast-fashion” is going out of style
Gen Z and Millennial Fashion
One of the top three categories in which Millennials indulge or splurge is fashion.
52% of teens say Amazon is their number one favorite e-commerce site. Fast-fashion clothing site SHEIN is in second place.
By 2025, Gen Z and Millennial social media users will make up 62% of all social commerce purchases globally, driving the expansion in the sector.
92% of Gen Z consumers use discount codes when shopping online.
Nike is the number one apparel brand for teens, and LULU is gaining rapidly in popularity.
40% of Gen Z consumers—more than twice as many as Gen X and Baby Boomers—have bought used clothes, shoes, or accessories.
Gen Z comprises the largest generation of consumers globally, amounting to 40% of the total
Fashion brands Crocs, PacSun, Hey Dude, Zara, SHEIN, and Gymshark were gaining mindshare with teens in 2021
There was a 7.7% increase in fashion sales and 8.4% increase in total order value among Gen Z consumers
60% of consumers under 30 years old say they make “no distinction between the clothes they wear in-office or outside of work hours.”
E-commerce Fashion and Clothing Trends
30% of all clothes and footwear sales worldwide come from e-commerce, up from 19% in 2019.
47.5% of clothing sales will be via e-commerce by 2024
50% of insiders in the apparel industry think COVID-19 has accelerated their companies' digital transformation.
Retailers that offer BOPIS option saw a 2x growth rate over the last two weeks of the holiday season as opposed to retailers who don't offer this option
E-commerce accounted for 28% of total worldwide clothes and footwear sales in terms of value in December 2020.
Despite a fall in overall apparel and footwear sales in 2020, clothing, accessories, and footwear as a whole contributed to a 19% increase in overall e-commerce sales in the USA
Business Casual Clothing
In their post-pandemic professional attire, 84% of women will choose for more flats than heels.
40% of males said they'll wear fewer suits at work after COVID.
76% of workers think that more informal attire at work strengthens relationships amongst coworkers.
31% of customers say they would rather accept a 10% income reduction than have to get ready for work every day.
According to 50% of senior office managers, employees now dress less formally than they did five years ago.
Senior office managers believe that 47% of their staff members are dressed "too informally" for the workplace. 32% feel that workers displayed "too much skin."
Athleisure, Workleisure and Comfortable Clothing Fashion
More customers than before the epidemic, 69%, say they wear comfortable clothing more often.
Consumers ranked comfort as their top consideration while selecting clothing at 96%.
Elastic-waist pants are something that 47% of women said they'll include in their return-to-work outfits.
Between 2021 and 2022, sales of men's "performance pants" climbed by more than 180%.
According to 41% of Americans, athletic attire is fashionable. (48%) believe it is sloppy.
84% of respondents anticipate that wearing casual clothing at work will increase.
Black Friday and Holiday Sales
78% of consumers predict that inflation will significantly or somewhat affect their holiday buying intentions for 2022.
Retail sales from November to December 2021 increased over 2020 by 14.1%, to $886.7 billion.
Compared to Black Friday, 35% of clothing companies provided better bargains on Cyber Monday.
Men’s Skin Care and Personal Care
The market for men’s shave care products is estimated to rise to $5.9 billion by 2026
The U.S. market for men’s skin care products is estimated to be $3.4 billion in 2021
China’s market for men’s skin care products is predicted to grow to $3.3 billion by 2026
Digital Fashion Statistics
According to 32% of fashion executives, digital represents the industry's greatest future development possibility.
The internet fashion market is estimated to be worth $31 billion by DressX, a digital selling platform.
In 2023, it is predicted that social media platforms would receive $517 billion in global digital advertising spending.

Storytelling Statistics & trends [Infographic]

The marketing storytelling approach can engage with an audience and put them in a story, leading them to remember how they were immersed in a scenario which they followed.

When you tell a story, your audience is more likely to remember and respond to it. This can be very beneficial in an age of shortened attention spans - because with so much going on nowadays, people are understandably more likely to forget the simple things. The use of pushy tactics in your marketing can often turn off people, so it would be best to avoid this type of promotion.

Marketing storytelling is different because it features various techniques to support a narrative and show a product in a good light. For example, aspects like the soundtrack, dialogue, camera angles and actors can draw people in and help them remember your product. Marketing-driven storytelling techniques are an integral part of effective marketing

Key Trends in Fashion Industry

Infographics by GO-Globe Web Design Company in Egypt

The practice of using narrative strategies in business operations is known as corporate storytelling. You can utilize it to communicate firm ideals, arouse feelings, and forge close bonds with stakeholders like clients or coworkers. Corporate storytelling can be found in a variety of media, such as ads, business plans, presentations, sales, and blog posts. To market products to consumers or to have a conversation with stakeholders about a product's features, use corporate storytelling.

Storytelling is a form of art that is growing in popularity. With the world becoming more interconnected, people are looking for ways to connect with others. Using storytelling has several benefits - its a great way to express yourself and share your message too!

Overview Storytelling can increase conversions by a whopping 30%
People want brand stories to be funny
70% of companies invest in at least one form of content marketing, to share various types of stories
Content marketing is one of the most popular methods of storytelling used by brands
Video is the most prevalent type of media utilised in content marketing, and more than 20% of businesses investing in video content did so to improve their brand storytelling tactics
Around 65% of our discussions are made up of personal stories and opinions.
Storytelling Aids Potential Clients Do not forget your message
If facts are presented in a form of story, the human mind is approximately 22 times more likely to remember those facts.
When presented with merely statistics, people only remember 5% to 10% of the information. However, they remember 65–70% of a story when they hear it.
Brand Storytelling Statistics
Storytelling increases the value of products by up to 2,706%
Storytelling can convince the potential customer to pay higher
75% of customers believe that brands should use storytelling in their marketing
64% of consumers thinks that brands are effectively telling their stories
71% of clients make purchases from businesses that adhere to their values.
83% of millenial considers brand value aligmnent as a important factor in buying decision
According to reports, 76% of consumers prefer it when CEOs publicly discuss a subject they care about.
86% of consumers say they consider transparency when deciding which brands to purchase from.
81% of customers say they need to be able to trust a brand to buy from them
Benefits Of Storytelling
Customers are 55% more inclined to consider purchasing from a business if they enjoy the brand's story.
45% of people would ‘like’ a company's Facebook page if they 'liked' the business's story on Facebook
People are 22 times more likely to remember a story-based statistic
Only 5% of people remember statistics, but 63% remember stories
Branded stories lead to a 4% increase in trust and brand connection
One of the top 3 factors that makes content effective is good storytelling
92% of customers want ads to feel more like a story
According to research, when data is combined with a story, information retention increases from 5 - 10% to 67%.
Social Storytelling Over 500 million people are using Instagram Stories every day
35% of people said they liked seeing short, narrative stories from brands
around 70% of consumers watch Facebook stories more often than Snapchat (17%) or Instagram Stories (13%)
Storytelling Trends Data-Driven Storytelling
Stories Being Sourced Directly From Customers
isual Storytelling Through Video
Digital Realities
Tips for creating effective corporate storytelling Make the story simple
Structure your story
Employ authentic emotions
Consider your audience's point of view
Take a writing or public speaking class
Outsource content

Latest Marketing Automation Statistics [Infographic]

In 2022, Many business started to recover post covid affects with first goal to reduce the fix cost without loosing the revenue, and this requirement gave a room to many startups and solutions and Marketing automation is one of many solutions, which are being used by the business nowadays

Marketing automation software, for example, allows companies to automate tasks and increase the effectiveness of their marketing efforts. Marketing automation systems are becoming increasingly popular in recent years due to the increased use of digital marketing channels such as social media. These software solutions can help companies increase lead generation and sales conversion rates while making their operations more efficient.

Marketing automation is a solution that integrates email marketing with other digital tools to allow marketers to achieve goals. Marketing automation is designed to simplify repetitive, time-consuming tasks and tasks that require coordination across multiple departments. Marketing automation can streamline operations, boost productivity, enhance lead generation, and increase revenue.

Infographics by GO-Globe ecommerce bahrain

Data is the center of all marketing today. A company’s success can be determined by how they use data. It can be used to identify what customers want and need, figure out how to engage with them and measure the success of those strategies. To stay competitive in today's world, companies must pay close attention to their data and only buy marketing solutions that have a strong focus on it.

Marketing automation is a competitive industry, and it’s easy to get lost if you don’t know exactly what you’re looking for. But with an expert guide like GO-Globe, you can make sure your marketing automation software of choice is the right fit for your company.

It is important that marketers consider how they can use automation to their benefit. A study found that marketers are using it for SEO, lead generation, content creation and distribution.

As a business owner who wants to achieve measurable success with marketing campaigns, you should see for yourself the benefits of marketing automation. , as well as the challenges of implementing it. Here, we’ll give you a taste of what you can do with marketing automation and some pointers for getting started. The Benefits of Marketing Automation Marketing automation is one way to effectively manage your company’s marketing campaigns and make sure that they are reaching their desired audience, at the right time, in a cost-effective way.

Marketing automation is an essential tool for any business owner or manager. In this article, we’ll explore the benefits of marketing automation and how it can help you save time, money and stay on top of your marketing campaigns.

A marketing automation tool can only work with a marketer who knows what they're doing. It also has to work alongside other marketing strategies that are implemented, as well as employees being allocated the appropriate level of budget & resources.

Marketing automation statistics show how prevalent and profitable marketing automation is while also growing at a rapid rate. It's not just marketing where automation is worth exploring; it can also drive positive results in other areas of the business. The benefits coming with it are truly overwhelming. .One of the largest benefits is the ability to improve conversion rates. A survey by HubSpot revealed that automation has a 99% positive ROI. Another study conducted by Zapier showed that there is a 6 times increase in revenue for marketing teams who use automation. We know this because of research conducted by Marketo and Buzzsumo, which found that marketers who use marketing automation consistently gain more customers, attract more visitors to their website, and sell more products than those without.

Overview The marketing automation industry worldwide worth 344.8$ billion
In 2021, the most automated channel was email marketing, selected by 65% of marketers.
96% of marketers utilise some form of marketing automation software.
75% of marketing departments have seen an increase in conversion rates thanks to marketing automation software.
Within the 1st year of using marketing automation software, 76% of organisations experience a ROI.
With omnichannel marketing automation, up to 90% of customers are more likely to stay with your company.
Marketing Automation Usage Marketing is the biggest area of business that has leveraged automation technologies.
To increase productivity, 58% of marketers use automation to manage marketing related tasks
64% of marketers say their marketing measurement are automated
Email automation
Around 50% of SMBs use marketing automation software to send automated email drip campaigns
Using marketing automation tools to send customised emails can generate 18 times more income than sending mass, irrelevant email blasts.
Compared to newsletters sent to the full email list, triggered emails often have substantially higher open rates (38%) than the latter (18.7%).
Compared to generic email newsletters, triggered emails have a 152% higher click-through rate and a 70.5% higher open rate.
The welcome email has an 86% open rate, making it the most often opened automated email type.
Social media automation
47% of SMBs use marketing automation software to manage their social media.
47% of marketers reported using social media automation in 2021, making it the second-most automated medium.
Companies can save more than 6 hours a week by automating their social media content and ads
With an automation tool, your team could save between 175 and 350 hours every month by automating 50% of your social media comment moderation.
For 64% of marketers,, managing social media profiles is just one of the many responsibilities of multiple employees. Social Media Automation can be a huge help.
Customer service automation
Chatbots can help businesses cut their customer service costs by up to 30%.
Reports states that 68% of customer support representatives felt overburdened by the quantity of manual labour they must perform.
Technology-based channels like social media are more popular than email, which can make employees in social media management jobs susceptible to the overwhelm. Automation tools can help resolve this problem.
88% of marketers would value a solution that would free up more time for strategic thinking and consumer interactions by cutting down on the time spent preparing reports.
Advertising automation
In 2020, programmatic advertising will be worth $129.1 billion.
It is predicted that 80% of all advertising will be automated in future
Marketing automation is used by 58% of marketers to upsell clients.
Based on browsing and purchase history, automated, tailored offers can boost sales by 20%.
Why use marketing automation? Marketers who are high performing use 1.5x more marketing automation than their peers
The top three reasons for marketing automation are streamlining of marketing and sales efforts (35%), improving customer engagement (34%), and improving customer experience (34%).
Other reasons for implementing marketing automation include:
-minimizing manual tasks (30%)
-increasing the number of leads captured (28%)
-optimizing workflows (25%)
- improving lead quality (34%)
-integrating/centralizing data (21%)
-improving marketing attribution (17%)
-improving multi-channel touch (10%).
55% of sales and marketing execs rank integration with existing systems like CMS, CRM, and ERP as the most important feature in marketing automation software.
in survey, 86% marketers revealed that success in marketing by using automation.
Challenges in Marketing Automation
33% of businesses have a hard time implementing marketing automation because their employees are not experienced.
lack of data quality is a major challenge faced by 24% of companies.
67% of businesses find the most challenging aspect to marketing automation is integrating data from different sources and systems.
Common barrier to implementing marketing automation is the lack of priority in the company
10% of companies across all industries found it difficult to create content
90% of IT decision-makers say they’ve faced technical issues with their most recent automation project
54% of companies say that their biggest challenge to automating workflows is mapping complex processes

Digital Customer Experience in Numbers [Infographic]

Customer experience is as important as ever in order to have a sustainable and profitable business. CX is critical for any organization and it is becoming an increasingly important part of the sales and marketing process. Research indicates that CX is critical in determining long term success, with some citing it as a top-growth engine that impacts revenue loss from poor customer experience. This is true for every industry, from retail to hospitality to manufacturing. A poor customer experience can result in loss of revenue, profit, brand value and even customers. Customers are more loyal to brands when the brand is consistently providing positive experiences and quick delivery.

In today’s competitive business environment, it is crucial to have a positive customer experience. Poor experiences may lead to customers leaving and the company losing out on revenue. This can happen when there is either too much wait time or when the service itself is not up to par. Previous good experience with the company will make them more likely to purchase again in the future. Consumers prioritize positive experiences above all else, so it’s important that brands are able to provide this for their customers and retain their business in the long run.

Customer experience is no longer a nice-to-have option. Customer experience is a must-have. studies shows that CX can slow or boost the success of a business, and it’s not just about the latest web design trend or flashy marketing campaign. Today, customers want more than ever before. They want access to your company 24/7 and through multiple channels like email, chat, social media, phone and text messages. They expect higher quality customer service with personalized experiences that are catered to their needs and wants. And they demand results from every interaction we have with them from the online purchase process all the way to returns and exchanges in store.

Infographics by GO-Globe

Customers are more mobile and self-sufficient, thanks to the power of technology, which is why it's important that businesses plan their customer experience with them in mind.

Self-service tools that allow customers to easily browse through your product catalog and purchase items on their own are essential for retailers in this era of self-sufficient consumers. Self-service customer requires less contact from your staff. A self-service first policy is necessary in order to meet these evolving customer demands and preferences.

Automation has already improved the customer journey by helping to provide accurate answers to their queries via chatbots on social media or messaging apps like Facebook Messenger, WhatsApp etc.

There is no doubt that customer experience has become a key factor in the success of any business. CX is not just the responsibility of customer service reps to provide a good customer experience. All employees from different departments have to understand the importance of CX, and work towards improving it. The snowball effect of good and bad CX experiences can impact your business in both direct and indirect ways. So it’s important that every employee understands the importance of providing a great customer experience for your customers. That’s why it’s important to implement best practices for customer experience that can help your company thrive.

Understanding how customers react to their experiences is vital for businesses looking to bridge the current CX gap and better understand customers expectations

Customer experience is important ? 86% of CX professionals are competing with other businesses by developing a strong customer experience. 87% business leaders see customer experience as the quickest way to grow their business, even though 1 in 3 feel ready to address it.
CX Management market reached $11.34B in 2022 and is expected to grow 16.2% every year from 2022 to 2029
Challenges for Business 49% of consumers reject a brand if have bad customer experience after first sale
Businesses lost $35.3B every year due to customer churn caused by controllable customer experience issues i.e fair treatment
83% of Executives believe that unimproved CX, exposes business to revenue and market share risk.
Positive experiences Customers; care more about having a good experience than price 65% consumers thinks good experience with a product can be more influential than advertising it Top two criteria of consumer before making a new purchase:
i “previous good CX with the brand”
ii speed of availability/delivery
Companies are leaving an estimated $402B each year on the table for making seemingly trivial CX mistakes. 72% of customers share a positive experience with 6 or more people after buying 13% of consumer share bad experience with 15 or even more
Loyal customers are reliable, and they have a 5x likely chance of re-purchasing and referring friends.
Social media in CX First choice of Gen Z to engage with brands 68% of US consumers use, or would like to use, social media to engage with brands before making a purchase. Encourage empathy for your product/service/overall brand best source of UGC
110% rise in consumers who picked social media as their favourite route for resolving customer care issues
General Customer experience is the new battlefield To compete, 88% of companies now prioritize customer experience in their contact centers companies investment in the omni-channel experience has jumped from 20% to more than 80%. Mobile customer experience is priority 57% of customers are reluctant to recommend a business with a poorly designed website on mobile Companies that prioritise their consumers are 60% more profitable than those that don't. Companies that provide above-average customer service outperform their rivals financially in 73% of cases. 52% of marketers adapt their strategies and tactics based on customer interactions and feedback. 75% of marketers say they will be responsible for the end-to-end experience over the customer’s lifetime. 62% of marketing leaders said use of online customer data at their firms increased in the last two years, and 70% said they expect to use more online data in the next two years. 84% of companies who claim to be customer-centric are now focusing on the mobile customer experience.
90% of customers report having a poor experience when seeking customer support on mobile devices.
How To improve Build an omni channel strategy provide top-notch customer service Train your rep team to facilitate customer Use oF AI offer self-service options Implement customer feedback Take social proof seriously Keep your brand messaging clear Implement customer loyalty programs Optimize your customer journey Build a customer-centric culture
Make use of customer analytics

Interesting Live Streaming Facts & Trends [Infographic]

Live streaming is the ability to broadcast and disseminate video content in real-time. Live streaming is sometimes called Webcasting when it's used for broadcasting a particular event as it happens. Live streaming is also used as a marketing tool to promote an event or company. Live video can be streamed through either a desktop, mobile device or TV through various types of services such as YouTube, Facebook Live and Twitch. Viewers can interact with what's on the screen by commenting, liking and sharing clips on social media channels.

The number of live streaming platforms has increased dramatically in recent years with the arrival of services such as Periscope from Twitter, Facebook Live from Facebook and Snapchat from Snap Inc.,

Just like the TV shows, Millennials and young adults are watchers of live video. They find it entertaining and informative. From YouTube to Facebook Live to twitch, these are all examples of live video platforms.

The viewer's expectation for live streaming is high video quality, videos from brands, and video from a favorite team. A speaker, performer, or influencer can expect viewers to have higher expectations and will be more likely to produce better content. Brands are becoming more popular because of the exposure they get through live streaming.

Infographic by Bahrain web Design

The live streaming market is booming, Different people have different preferences when it comes to watching the video. They watch live streamings on different devices. Twitch is a popular live streaming platform which has been in use for long time, but now many people at Twitch also use Microsoft Mixers. Youtube gaming is also gaining popularity among gamers as it provides new gameplay strategies and techniques of popular games. Mobile devices are also a very popular way of viewing live streamed video because they are portable and it is easier to watch the video anywhere.

Live-streaming content on social media is becoming more and more popular across the world. YouTube, Facebook Live and Twitch are some of the most popular live streaming platforms worldwide. The introduction of live shopping on platforms like Facebook, Instagram, and Tik Tok was one of the major advances for livestreaming last year. Users can now click on a call to action to make in-app purchases of products using Facebook Shops and Instagram Shops' new features. A novel technique for marketers to connect with customers who have grown accustomed to quick gratification is through live merchandising.

Live streams on social media are considered as one of the most effective marketing strategies. The millennial generation is spending more time on their mobile phones and prefer Snapchat, Instagram, and Facebook over Twitter. Live video streaming is used by advertisers to increase the conversion rate in such a competitive environment.

Live-streaming video advertising is a new and cost-efficient way for businesses to interact with their customers, engage them into real-time conversations, and buy products after watching them. The number of marketers planning to use Facebook Live is increasing continuously. Facebook is ready and waiting to be the new home of live video streaming. With more than 1 billion monthly active users on the platform, now would be a perfect time for Facebook Live marketing to go mainstream.

By 2027, it is anticipated that the live streaming market would be worth $184.3 billion.
In comparison to video on demand, live video garners 27% more watch time per viewing, or roughly 6 more minutes, at 24.41 minutes on average (slightly fewer than 18 minutes)
The live video streaming market is anticipated to reach $149.34 billion by 2026.
With 82.9 million live views, Coachella in 2019 has the most viewers of any live music event.
80% of consumers say they would rather watch a live video than read a blog.
More than half of people between the ages of 18 and 49 either watch very little or no television.
Millennials are the greatest segment of live content viewers, with 63% of them routinely watching live streaming video.
In the US, the majority of young adults who watch TV do it via online streaming.
Ages 18 to 34 make up 55% of Twitch users.
Around 40% of computer and mobile viewers are 13–34 years old
47% of live streaming video viewers worldwide are watching more live videos than a year ago
Viewers Expectation
When watching a live stream, 67% of viewers feel that the most critical part is the quality of the video.
OTT platforms at risk of losing roughly 25% of their revenue by using content of lower quality
When watching a live stream, 67% of viewers feel that the most critical part is the quality of the video.
OTT platforms at risk of losing roughly 25% of their revenue by using content of lower quality
Buffering is down 41%, video start failures are down 33% year over year, and picture quality is up 25%.
85% of viewers prefer more brand videos.
67% of viewers of live streams bought tickets to the same event the following time it was held.
How Viewers Watch
In the US in 2020, 232 million individuals used all types of devices to watch streaming or downloaded video.
The average daily time spent watching videos on mobile devices is 16 minutes.
The majority of Millennials (56%) use smartphone for watching live video,  while 44% say they prefer a tablet.
Mixer, a streaming service from Microsoft, saw a 149% increase.
Twitch features more than 500,000 active daily streamers, 3 million content creators, and more than 15 million unique daily visitors.
52% of live stream watchers prefer to watch ad-supported content to subscription-based content.
Content Types The most popular Twitch streaming category are games.
In the US, 86% of live streaming are from sporting events.
Tfue, who outperformed Ninja and Shroud in terms of popularity, had more than 87 million hours of live streaming viewers in 2019.
51% of live video material streamed on mobile devices is user-generated content.
Video Streaming for Business
For business presentations, live video is used by 55% of companies.
65% of companies claim to have live streamed to several locations.
For live, exclusive, or on-demand video from their preferred presenter, 45% of audiences are willing to pay.
54% of consumers would like to see more video content made by the brands they support
29% of businesses stream or broadcast live video every day, with 53% doing so at least once a week.
Live Video Streaming for Marketing
When Millennials shop online, over 75% agree that watching videos helps them compare products.
35% of marketers use live video, up 20% year over year.
32% of marketers intend to include Facebook Live into their approach to video marketing.
Eighty percent of people prefer watching live videos from brands than reading their blogs.
82% of viewers feel live streams are preferable to a brand's social media updates.
For long-form videos, ad views have increased by 27%, while for short-form videos, they have increased by 20%.

Things You Need to Know About Bing [Infographic]

Bing is a search engine that was founded by Microsoft. It was introduced in 2009 as a rival to Google and Yahoo. According to Microsoft Search Network data, men make up the majority of the search engine population. Specifically, 56% of searchers identify as male, while only 44% identify as female. The vast majority of users are also under the age of 45 (73%), while just over half indicated that they're married with children (53% and 58% respectively).

Bing is available in 105 display languages. This includes the main languages such as French, German, Russian, Italian, and Spanish, but also a number of African languages, like Afrikaans, isiZulu, and Amharic, in 238 countries

Bing has been on the rise and accounted for 7% of the total market . Some say it's Google that still dominates but Bing has seen an almost identical market share to Yahoo's (2.75%). Bing's power is that it ranks well for search terms people are actually typing in, rather than those it simply pays for a top spot. Bing has more users who are switching from Google to the Microsoft search engine

Infographics by Bahrain Web Design

Though, Google still seems to be a bit of the victor, in terms of share in worldwide search engine searches. The Microsoft Search Network includes and AOL, Yahoo! MSN, and etc. Data about the network show it has a 14.2% share of the global PC market

Bing users are researching products and finding them. Microsoft is trying to get more people to use Bing by showing ads for products in the search engine. These ads will be shown on the right side of the screen with a “shop now” button so you can go purchase it. This will increase revenue for both Microsoft and the online store, providing more revenue for both. 55% of bing users use the search feature to do product research, and 38% of users use it for brand discovery.

Bing is cultivating an appetite for travel. In a recent study, it was found that 40% of Bing searches are for domestic travel planning and 21% are for international travel. This is attributed to the general trend of the internet population looking to explore destinations at their own leisure time.

Microsoft's Search Network, which reaches visitors to Bing web search,, and Yahoo! web search, spends about 30% more money (about $4 billion) on shopping activities per year than the average internet searcher when they shop via their desktop computers.

Bing’s bounce rate appears to be 28.5% over the last 90 days, however similarweb claims that it can go as high as 38%. Regardless of the exact amount, it’s still quite good. According to semrush, anything below 26% is excellent and the best range is between 26-40%.

Bing had a customer satisfaction score of 71, according to the American Customer Satisfaction Index. In 2020, it had the same score. The highest that its score has ever been was in 2011 when it was 82. Since then it steadily declined, apart from 2016 when it jumped from 72 to 75.

Bing is a search engine made by Microsoft, but it isn't as popular as Google. It has a customer satisfaction score of 71, according to the American Customer Satisfaction Index. In 2020, it had the same score. The highest that its score has ever been was in 2011 when it was 82.

Although Microsoft is still bigger than Alphabet, their recent 'IndexNow' project seems very interesting. According to Microsoft, big companies such as eBay, LinkedIn, MSN, and GitHub have already indicated that they’re planning to migrate to IndexNow via the Bing URL submission API. Currently, it doesn't seem as if Google will be participating in this initiative.

The Apple versus Microsoft/Jobs versus Gates war has kept us on the edge of our seats for decades. Will the Google and Bing search war make for the same blockbuster stuff in the next coming years?

key usage It was launched in 2009
Available in 105 Languages, 238 Countries
Bing had on average 1.114 billion users per month, September 2021 to February 2022 The average visit duration is 7.24 minutes with a bounce rate of 38.04% 52% of search engine users are business decision-makers
Bing users search engine queries Top 6 Global
34% of Bing searches were made by people who have graduated from college
Google 40,958,757
youtube 35,279,042
facebook 28,550,537
gmail 15,868,334
amazon 7,854,752
yahoo 6,389,306
Bing demographic overview
Bing user age distribution
Men and women have a 50/50 split as Bing users
35-44 19.56%
45-54 12.73%
55-64 9.44%
65> 6.96%
France uses Bing the least with 3.28% of searches
China is the country that makes the most Bing searches at 34.45%, followed by the United States at 27.60%.
Bing in search market
Bing Accounts For About 7% of the Global Search Market
Bing generates 900 million daily searches
Bing has a 38.46% market share among US console users
Over 85% of Bing’s traffic comes directly
Bing is now accessible in 105 new languages
Bing Ranked 28th in Global Internet Engagement
Microsoft Earns $8+ Billion in Search Ads Revenue
8% of People Used Google Before Bing
Bing Was Ahead of Google With Its COVID-19 Interactive Map
Bing Has Partnered With Shopify
It Gets Over 1 Billion Monthly Visits On Average

AI and ML in B2B: Stats and Trends [Infographic]

Everyone wants a personalized, customized experience tailored to their needs and requirements. And with their demands being met by more than one service provider, people are increasingly choosing a service based on the level of customization that it can provide.

It might feel like this applies to B2C organizations, but it is very much true for B2B Technology companies. More and more companies are turning to Artificial Intelligence / Machine Learning (AI/ML) to meet the demands of their customers.

Customers have the same expectations for a simple and easy buying experience whether it’s a B2C or B2B interaction. So, if you’re in the B2B space, I hope your organisation is beginning to explore and plan for, if not already implemented, big data and machine learning to your operations

Infographics by E-commerce Saudi Arabia

Though, it's a prediction that might not be too far from the truth. In fact, the global AI market is predicted to reach $190.61B market value by 2025.

Current market and future growth

75% Enterprises Will shift from piloting to operationalizing AI, causing a 5X increase in streaming data and analytics infrastructure
127 Devices Get connected to the internet every second
By 2025 The Internet of Things global market is expected to grow around 1.6T dollars
By 2025 The AI industry will be generating revenues of $119B a year
By 2030 The AI industry could be worth more than $15T
By 2030 China will be the biggest AI market, accounting for 26% of the global AI market share.
80% Of Executives Currently accelerating their business process automation efforts
25% Of Companies Already use AI in workflow automation, while 51% of enterprises are planning to do so shortly
Through 2022 Every company could have 35 AI projects in development
By 2026 The use of AI and ML in cybersecurity is expected to reach $38.2B

Benefits of AI in B2B

64% of B2B marketers Consider AI valuable for their sales and marketing strategy
83% of early AI adopters Have already achieved substantial (30%) or moderate (53%) economic benefits
41% of marketing executives Say improving their ability to innovate is a marketing priority for 2022
63% of Digital Marketing Leaders Still Struggle with Personalisation, Yet Only 17% Use AI and Machine Learning Across the Function
84% of digital marketing leaders Believe using AI/ML enhances the marketing function’s ability to deliver real-time, personalised experiences to customers.

Challenges of AI in B2B

76% of CEOs Are most concerned with the potential for bias and lack of transparency when it comes to AI adoption
77% of CEOs Say AI and automation will increase vulnerability and disruption to the way they do business
Through 2022 85% of AI projects will deliver erroneous outcomes due to bias in data, algorithms, or the teams responsible for managing them
40% of Executives Say that technologies and expertise are too expensive
93% of Automation Technologists Feel unprepared or only partially prepared to tackle the challenges associated with smart machine technologies
63% of B2B marketers Are not using AI in their tech stack

Traditional marketing powered by AI

71% of B2B marketers Are interested in using AI for personalisation
63% of B2B marketers Are interested in using AI to identify trends
59% of B2B marketers Expect AI to help identify prospective customers
53% of B2B marketers Expect AI to improve marketing effectiveness in driving revenue.
87% of companies That have adopted AI were using it to improve email marketing
61% of marketers Were also planning to use artificial intelligence in sales forecasting
61% of marketers Say artificial intelligence is the most important aspect of their data strategy

AI powered tech
As per Gartner reports, public cloud services will be essential for 90% of data and analytics innovation.
The wearable artificial intelligence market will reach $180B by 2025.
There will be 8B voice assistants by 2023.
97% of mobile users are using AI-powered voice assistants

FIFA World Cup 2022 Qatar Interesting Facts [Infographic]

For the first time ever, the Middle East will host the FIFA World Cup, the most important football tournament in the world, with Qatar serving as the venue. The competition will begin in the winter of 2022, and a month-long carnival will be held in the most famous country in the Middle East.

But, you know, there are a lot of factors that will make the 2022 World Cup one of the most distinctive tournaments in football history. Let's examine some of the most intriguing details that make the 2022 World Cup special in every aspect. VOI makes an effort to compile it from several sources.

qatar 2022 world cup


infographic by Web design Qatar

The costliest World Cup ever

The amount that Qatar is spending to get ready for the 2022 world cup is another remarkable evidence regarding the tournament. According to reports, Qatar spent 200 billion US dollars on infrastructure projects, including the building of hotels, highways, stadiums, and other facilities. As a result, the World Cup in Qatar will rank one of the most costliest tournaments ever.

Stadiums hosting the World Cup in the fewest number possible

The number of stadiums for the 2022 world cup in Qatar is another distinctive feature. The number of stadiums planned by Qatar for FIFA 2022 is only eight, which is the fewest venues for a world cup in living memory.

other interesting facts:

FIFA World cup 2022

Qatar Efforts:

Climatic challenges:

Did you know facts about FIFA World Cup 2022?

For the first time ever, the Middle East will host the FIFA World Cup, the most important football tournament in the world, with Qatar serving as the venue. The competition will begin in the winter of 2022, and a month-long carnival will be held in the most famous country in the Middle East.

Ecommerce in Jordan [Infographic]

eCommerce generated 739 million USD in revenue in Jordan for 2021 - an increase of 25.5% compared to last year. However, the sector is still vastly untapped and poised for exponential growth, as in the rest of Middle East. Jordan currently has nearly 7 million internet users. Just over 1/3 of them shopped online in 2021 and generated just over 200 USD average revenue per user. Global trends indicate that this number can only grow as more people transition to online exchange.

COVID Pandemic has opened way for this change, with more people turning to online transactions over the last 2 years. At the current rate of growth, 4.5 million eCommerce users are expected to generate over 1 billion US dollars in revenue by 2025.

Infographics by Web Design Jordan

Ecommerce  Jordan

Jordan has begun to facilitate this growth, including the rising of the minimum customs duty exemption ceiling to 200 JD. However, payment systems and lack digital framework legislature may present the main barrier to higher adoption.

Social Media presents a major growth potential for the eCommerce sector globally. Jordan's eCommerce industry is still small and is not yet large enough to create major disruptions in the market. The majority of Jordanians are online, making it easier for them to purchase products online. As internet penetration continues to rise, so do opportunities for growth in the e-commerce sector.

Jordan is well positioned to make the most of this with 2/3 of its population (aged 15+) using Social Media - a 10.5 per cent increase or 600,000 new social Media users over the last year.

Jordan has a population of 10.24 million people and the number is growing rapidly. It is one of the most developed countries in the region with a high level of education and literacy rates. The Jordanian e-commerce market is also growing at a rapid pace with an increase in online shopping trends among Jordanians.

There are many opportunities for ecommerce to grow in Jordan, including: -The growth of mobile internet users in Jordan will lead to increased demand for ecommerce services -The increase in the number of international retailers entering the Jordanian market will create more competition which will lead to better services and prices for consumers.

The overall development of the market will improve people's ability to buy online. The Jordanian ecommerce market will continue to grow in the near future and provide extra opportunities to region’s local and international sellers.

Laravel vs WordPress comparisons [Infographics]

Laravel is an open-source PHP web application framework that mainly focuses on the needs of web developers. It was created by Taylor Otwell in 2011. Laravel is one of the most popular PHP frameworks for web development, with a total of 32,000 stars on GitHub and more than 500,000 websites built on it.

WordPress is a free and open-source content management system (CMS) based on PHP and MySQL. WordPress was originally developed by Matt Mullenweg as a blogging tool, but has since been extended to be used as a full CMS. WordPress has become one of the most popular CMSs on the Internet, powering over 25% of all new websites.

Laravel focuses primarily on its expressive MVC design with support for unit testing and other features that help developers create applications quickly.

Infographics by GO-Globe Web design Bahrain

WordPress provides an intuitive interface for managing content and includes built-in SEO tools, media library, and post thumbnails support. This tool helps you to check the overall performance of your website on the basis of various factors like load time, speed index, uptime etc., It also gives insights into how much traffic is going to be generated on your website. The built-in SEO tools check on the basis of URL length, keyword density, character count and meta description length. WordPress also provides RANKED REVIEWS which allow you to look at the top sites in your topic and get their SEO performance score alongside with their title, description and snippets. It supports various plugins for checking keyword competition.

Laravel vs WordPress for ecommerce:

When it comes to selection of CMS in ecommerce normally web developers face below questions i.e

WordPress is better for simpler web pages, blogs and small online stores. Laravel, on the other hand, is more widely used for larger sites with a lot of complexity. This means it can be a better solution for complex eCommerce websites that need customized backend systems.

One major difference between this two platforms is that Laravel is not designed to have a direct website interface. It’s designed for building websites around the application, while WordPress has a built-in website builder. The development process of Laravel requires more expertise in order to create an application that can interact with web visitors. As such, it’s typically used for more advanced projects which require customizing, coding, and a lot of other technical development. Laravel is not designed to have a direct website interface. It’s designed for building websites around the application, while WordPress has a built-in website builder. The development process of Laravel requires more expertise in order to create an application.

WordPress is a more traditional CMS, which offers a lot of flexibility for its users. It has more plugins than Laravel, which makes it easier to customize the website’s functionality. However, WordPress also has some disadvantages compared to Laravel. For example, it is slower than Laravel and also consumes more memory when running on a server.

Laravel is a newer technology that was created as an alternative to WordPress because of its performance issues. It is faster than WordPress and consumes less memory on the server. It also offers better security and scalability.

It has been used to power more than 60% of all new websites. there's practically no limit to what WordPress can do. But, with all these features and plugins comes a performance cost. When comparing WordPress to Laravel, you'll need to consider both the performance of their respective platforms as well as the complexity of each platform.

Digital 2022: Nigeria [Infographic]

Digital Landscape of Nigeria

Best Online Business Ideas in Uganda

Africa is encouraging privately owned businesses of all kinds ranging from service delivery to product sales. The reason for this is not farfetched, as privately owned businesses are the backbone of striving economies. This has necessitated African governments to enact laws and regulations that would ensure that individuals could start up their businesses with ease.

Some of these favourable regulations include; access to loans with single-digit interest rates, interest-free loans, and access to business grants. Uganda is one of the leading states where privately owned businesses can strive and flourish, whether small or medium scale.

Presently, there is a growing interest in online businesses all around Africa, yet there remain untapped treasures in this new world. The world is rapidly becoming a digital economy where everything can be done online, especially the conduct of businesses now known as e-commerce.

So, if you are in Uganda or you are considering a move to this region, here is your chance to understand the best online businesses you can start up and become one of the few people currently tapping into this well of unlimited wealth.

Why Online Business?

I believe the question one should ask in this millennium is why not online business? Bill Gates once said, “if your business is not online, then it would soon die out”. The entire world is now online, from moving finances, connecting people, or booking hotels and airline tickets. It would actually be a strategic mistake not to invest in an online business or find ways to introduce your already existing traditional business to the digital world. Other reasons why you should consider starting an online business in Uganda are:


List of Best Online Businesses in Uganda


  1. Affiliate Marketing

This is one e-commerce business that is currently striving in Uganda. The online business model allows one (affiliate marketer) to make a profit from selling other people's products online. In this kind of business, you need to first select a product with high demand or a product you believe people should buy. Then, register as an affiliate marketer with the company, and you would be given a unique ID (a link) that your clients would use to purchase either the item or service.

After doing this, you need to start creating awareness about the product to attract people to buy from you. You can either use already existing and free platforms ranging from online stores to social media to create awareness.

When the client purchase this product, you get a certain commission from whatever is purchased. Affiliate marketing does not only involve products; it could also involve service. You can become an affiliate marketer to businesses that offer certain services. To start up this kind of online business using this method, you do not need any form of capital; all you need is either your phone or computer an internet connection, and you are good to go.

Another way you could start up an affiliate marketing business is by creating either a website, blog or channel (YouTube). Then develop your niche and start building your audience or clientele base by posting content that would attract people to your website, blog, or channel. Once this is done, the next thing is to capitalize on the already built audience by publishing the product you are marketing. However, you must ensure that the products are associated with your niche to get credibility. The only capital required here is the domain charges which are relatively small compared to paying for a physical store. Companies you can become an affiliate marketer to in Uganda include; Walmart, Kilimall, Jumia, Amazon, Dondolo shop, and many more.

  1. Freelancing

Freelance is a very broad aspect of e-commerce that you can start-up in Uganda. To start up this business, you need to develop yourself in one of the many skills in demand in today's society. This is simply because the word “freelancer” is an expert who is ready for hire. These skills include; web design, data entry agent, virtual assistants, writer, counselor, manager, etc.

If you are not already an expert in any of these fields, you can take numerous online courses that stretch from weeks to months. Once you have a skill, you could either develop your website or join already organized platforms for free, which I recommend if you are just starting this business. From the comfort of your house, you could be contacted to offer service anywhere across Uganda (and even from other countries) and be paid with very little or no capital required. Examples of organized freelancing platforms you can join in Uganda include; Fiverr, Upwork, 99 designs, etc.

  1. Virtual Assistant

This is another high-paying e-commerce opportunity that is in high demand. A virtual assistant does the same job as a personal assistant. The only difference is that while the former carries out his/her duties online, the latter works physically. As traditional offices gradually reduce, many people and businesses are in search of assistants that don't need to be in an office. By employing a virtual assistant who could work from anywhere, they reduce their cost of operation. All you need to become a virtual assistant is good organizational skills, a computer or phone, and good internet.

To start this business in Uganda, you could either use your website or use existing websites to showcase your service to larger potential clients. There are several platforms you can start advertising your business; for instance, you can use Fiverr.

  1. Blogging

Another online business you could consider starting in Uganda is blogging. Blogging is e-commerce that capitalizes on the interests of individuals. It involves developing a website or utilizing existing platforms to regularly create interesting or educational content in the form of articles. Once you have been able to generate enough traffic, then you can begin to earn money from either or all of the following;

  1. Sponsored posts: These are posts where you are paid to put up other people’s content on your blog or website.
  2. Advertisements: You could decide to run adverts for business on your blog and get paid.
  1. Sell Personal Products: Having a striving blog also gives you the platform to showcase and sell your own products, thereby increasing your revenue.
  2. Influencer

Starting up this online business in Uganda is one of the simplest because it doesn't require you to have any special skills. It doesn't even require you to invest any capital. All you need to do is register on any social media platform and build your followers. The more followers you have, the more you would earn money.

Uganda is rapidly becoming technologically inclined, which means that the average person has a smartphone. Businesses and Companies are shifting from conventional television and radio advertisements to micro-influencers because a lot of people now get almost all they need from their smartphones.

All you need to do to get paid is to promote brands or products on your social media pages. Your Facebook, Instagram, TikTok pages can be used to earn money in Uganda with ease.

Although starting up this business and earning money as an influencer marketer doesn't require any skill, if you want to grow your business and earn more money, you might want to consider taking a course on social media marketing.

  1. Dropshipping

This kind of e-commerce capitalizes on other people’s products or stock to create one's online store. With this business, you don't need to have any physical product of your own. All you need is a website (which acts as your store). You then go to other online stores or product manufacturers and copy the links (an online address that takes you to a particular intended destination when clicked) to their products.

So, when people visit your website in Uganda and from anywhere, they see the variety of products and choose and place their order. Once you have received orders, you then go to the manufacturers or the shop that has the products to pay for the particular product (fee usually lesser than what your client paid). The manufacturer or the place you are buying from would then deliver the product to your customer, and you earn your profit. If you are interested in starting up this business in Uganda, you can use companies like Obelo or Wholesale2B.

Dropshipping is similar to Affiliate marketing, but the striking difference is that while in Affiliate marketing, your clients pay directly to the manufacturers or stores that have the products, and you get your commission. In dropshipping, the money is paid to you, and you then pay the manufacturer what is due them, and what's left is your profit.



Online businesses are becoming the new normal, and starting an online business in Uganda has a lot of benefits. These benefits range from low start-up capital to a steady source of income. All you need to do is identify the e-commerce model you are interested in from the list above and earn money online. However, one online business is in the middle of almost all online businesses, and that is e-commerce web design. So, as online businesses in Uganda increase, the need to start up e-commerce web design in Uganda also increases.

Complete Guide: How to Start an Online Business in Nigeria

What is the cost of e-commerce web design in Nigeria? How much time it will take? - What are the factors that affect the cost of e-commerce web design and development in Nigeria? these questions that no web designer will be able to answer unless they know your goals – what you want to achieve with your website, the kind of products and services you offer, etc.

Recent developments have shown that a lot of profit can be made from online stores and this is why more Nigerians are becoming more open and responsive to the idea of buying and selling as well as carrying out other business transactions online

Nigeria is one of the fastest-growing economies in Africa and it has a rapidly expanding e-commerce market. The Nigerian economy is the largest in Africa and it has the highest GDP per capita in Africa.

Nigeria's e-commerce market is worth over $1 billion and is expected to grow by 20% annually. This growth rate is higher than other African markets such as Kenya, Ghana, and South Africa.

Nigeria is the most populous country in Africa with over 193 million people. The country's e-commerce market has grown exponentially in recent years, and it is expected to continue to grow by 20% annually. Nigeria's e-commerce market is worth more than $1 billion, which makes it the largest on the continent.

The e-commerce industry in Nigeria is still at an early stage, but it has been expected to grow rapidly over the next few years. In 2016, only 1% of Nigerians bought goods or services online from an African website, while 2% bought from an international site. This was mainly due to high shipping costs and poor infrastructure which made it difficult for Nigerians to buy online. But things are changing now with more people able to afford internet access and better infrastructure being built across

Nigeria's population of 190 about 75% of them are connected to the internet. which makes it a lucrative market for online businesses. This is a lot more than the population of South Africa, which is only 55 million people. In this article, we’ll be examining how to begin a business online in Nigeria.

How to Start an Online Business in Nigeria

Nigeria offers a unique market with many opportunities for businesses to thrive. Nigeria’s business environment is very attractive for international investors, one of the most favourable in Africa. The Nigerian government has made it easier for foreign investors to do business by reducing bureaucracy and simplifying regulations.

The Nigerian government has a relatively lax approach to business regulations and encourages entrepreneurs to take advantage of this by setting up an online business. also Nigerian government provides incentives and grants that can help entrepreneurs get started with their online business projects or expansion

Online business in Nigeria is booming. There are a number of online businesses that have been started in the country and are now turning into lucrative ventures.

Online business has been a lucrative venture in Nigeria, with people flocking online to start their own online business. There are different types of online businesses that have been started across the country such as personal training, affiliate marketing, and e-commerce.

Online Businesses in Nigeria:

- Online Fashion Store

- Online B2B Marketing Company

- Online Media Company

- Online Automotive Business


All kinds of products and services such as sales of clothes and clothing accessories, household gadgets and utensils, transport services, etc. can now be “hawked” online since there are numerous potential customers that are available to online businesses. Add this to the opportunity to even make money through web development and it becomes even easier to understand why e-commerce is attractive to Nigeria now more than ever before.

As advancements in technology have moved to buy and sell from brick-and-mortar stores to online stores. As more businesses continue to take their businesses online to reach the vast number of online consumers, the need for web designers continues to grow and that is why there are so many companies that provide services of web design in Nigeria. The online business opportunities in Nigeria are very lucrative. There are a lot of people who are looking for ways to start their own online businesses.



Why to start an online business?

Online business is not just the future of business. It is the present. Online businesses are becoming more and more popular as they are easier to run. They offer a lot of flexibility, cost savings, and convenience. E-commerce businesses have lower overhead costs compared to brick & mortar stores because they don't have to pay for rent or utilities. They also offer the convenience that online businesses do not have - customers can shop from home or on the GO.

Certain features of online business make it more appealing to likely entrepreneurs.  Some of these beneficial features include:

There are many other benefits that come with an entirely online business, including:

- A greater reach and potential customers that you can reach out to.

- The ability to offer a variety of services and products without the need for a physical location.

- The ability to scale your business faster than ever before because you don't have any overhead costs like rent, utilities, or employees.


Online Business Prototypes

There are basic categories to consider when venturing into e-commerce, it is advisable to choose which one best suits you although it is also possible to go into as many of these prototypes as possible. Either as separated enterprises or under a single umbrella of the same brand, online businesses can be modeled with the focus on:

  1. Sales of physical products or services through the market
  2. Provision of services online

Whichever you decide to pick should be influenced by your personal interest and strength.

Regardless of where you are, online business is basically done in the same way everywhere in the world. The most important aspect of any online business, however, is its ability to set up brilliant business ideas which are mostly done offline and applied online in a convenient manner for consumers or clients.

Are there any particular product or service people love and are eager to pay for but cannot easily get online? Can you find a way to make these products or services available to customers across different locations?

If yes, then you would need to consult the services of a web developer or designer. It just so happens that web development is largely becoming widespread in Nigeria today. As pointed out earlier, there are a lot of web design companies and freelance web designers that can provide you with a really great e-commerce web design in Nigeria.

Having a good e-commerce web design has a role to play in attracting customers to your online store. The user interface (UI) and other elements on your website pages must be user-friendly or chances are that those who visit your e-commerce site will not return again. However, if your website is user-friendly, your potential clients can move on to checking out the products and services you offer.

How Do I Start My Online Business?

Every business is set up for the purpose of making a profit – including online businesses. Some of the steps involved in starting an online business include choosing a business, identifying your target clients, creating an identity for your brand, and then moving on to creating a website.

The above-mentioned steps call for close work with companies that offer the service of web design in Nigeria. The steps to starting an online business include:

  1. Select a business
  2. Know your target audience
  3. Create a brand identity
  4. Acquire knowledge on how to run your business
  5. Make your business official
  6. Set up a business website

Let’s examine what each of these steps entails for a better understanding of starting a successful online business.

  1. Select a Business

The list of online businesses in Nigeria is growing and more people are getting into the industry every day. This is because it offers a lot of opportunities and benefits that cannot be found elsewhere in the world.

There are countless online business ventures that you can go into, but before picking one, consider if your business is passion-based or profit-based. Your passion might not bring profit, so to avoid disappointment choose a business that will be more likely to achieve your goals.

Also, consider the feasibility of implementing your idea and avoid choosing an online business simply because others have been successful with it as that does not guarantee your success. Moreover, while choosing a business, it is advisable to have specifics in the business to help streamline your efforts and maximize loans, thereby avoiding over-spreading of resources which rarely works.

The business you select is very important for the purpose of web development. It is the job of the web designer to portray your products and services in a way that customers will find appealing.

  1. Know your target audience

There are a few different ways you can approach audience targeting, but thanks to Facebook and Google, you're able to find your customers fast.

Nigeria leads the world in social media engagement, on Twitter, Instagram and Facebook. The Nigerian people are some of the most active consumers in the world and their loyalty to those platforms shows it. The country's fast-growing middle class has been a key driver of this growth. Nigeria is one of the top five markets globally for Facebook users and is ranked as the world’s third largest social media market.

Facebook has a very helpful feature that lets you determine which sets of people are most likely to be your potential customers, and one of the ways this is done is by analytics of Google. When you are on the internet, there is no sure way of communicating with the right audience without targeting. You won't waste your marketing efforts on those who don't need your products.

So, your message needs to be the right one and delivered at the right time. No advertising campaign is worth a hoot without the perfect info. It's for this reason that it's important to collect and organize all the data you can about your audience before launching any ads.

  1. Create a brand identity

This technique will make your business easily recognizable to your target audience, saving you from the stress of constantly having to explain your business. Also, by creating a brand in line with the interest of your target customers, information on your brand will be easily accessible to those who are supposed to have it. The brand identity of your enterprise must be well reflected in your social media pages and your websites as well.

  1. Acquire knowledge on how to run your business

While you do not have to be an expert to do business online, it is quintessential that you continue to gather information and tidbits on what is required to sustain and develop your business. Also, ensure you are updated on trends that are relevant to your business.

  1. Make your business official

In order to bolster customer confidence in your business, it is important to register it with the appropriate units of government such as the Corporate Affairs Commission of Nigeria (CAC). This will help to protect you from having your business brand hijacked from you. In addition, verify your social media account on platforms such as Facebook and Twitter. Doing these will also increase the credibility of your business.

  1. Set up your business website

This is probably the most important aspect of starting an online business as any online business requires the use of a website which may be a third-party or a personalized website. This is the major area where e-commerce web design in Nigeria goes into full effect. Enumerated below are the steps in web development through which websites are created from scratch:

  1. Create a unique domain name

  2. Register your domain name

  1. Install a content manage merit system (CMS) on your host account. Examples of common suitable CMS are Word Press, Drupal etc.
  2. Install a Word Press theme
  3. Personalize your website
  1. Create a link to social media

  2. Share your page on social media.


How to Develop Your Website

It is not just enough to design a website; certain web development steps must be taken to ensure that created websites remain high-performing sites and have a brilliant user experience. Some of these steps include:

  1. Map out a plan for your website to convert customers: Carefully plan each page to make sure that you properly highlight to customers their opportunity to benefit from your business. Each page should be designed to understand their needs and provide those needs through interactive tools like a ‘call to action’ – a prompt on a website that the client uses to take some specified action e.g., sign up “buy now” “log in” “add to,” and “contact us”.
  2. Remove distraction: Humans, on average, have an 8-second attention span. To keep the attention of users, simple, easy to understand and uncluttered colors, iconography, logo, fonts, styles, should be used in order to avoid visual confusion which can distract them from the message you are trying to pass across.
    Avoid too many on-page animations or interactions. You need to figure out where you want users’ attention to go when they arrive on the page in a natural manner. Avoid inconsistent spacing too.
  3. Add social proof: Try to obtain users’ trust by readily making available testimonials and positive reviews on your product/services. 58% of visitors are more likely to buy products with positive reviews. Testimonials could take the form of orders or option texts placed strategically on the pages of the site so as to build the trust of potential clients.
  4. Call to action (CTA): This makes it easier for your customers to know what they can do on your website and how to easily find whatever they are looking for using call-to-actions. Place these according to the anticipated needs of the readers and in positions where they can be easily noticed.
  5. Organized navigation: This serves essentially as a map to highlight to users the core aspects of your services and products such as process, range of available products, and different brands available. Avoid overstuffing navigation, using confusing hypertext, and poor organization of navigation hierarchy.
  6. Try lengthy homepages that contain a wide range of information such as:
    Value proposition
    Intro video
  7. Overview of your store products
  1. Product features
  2. Reviews/testimonials/success stories
  3. Contents
  4. - What are the different types of products in your store?
    - What is the best way to categorize your products?
    - What are the different ways to use your products?
    - How can you sell your products online?
    - How do you measure success for each of your product categories?

This helps to properly educate users on the benefit available to learn on your websites

  1. Embrace the use of white/negative space: This is an essential design element that helps to break up the page and improve readability. It is the blank areas around the elements on a page. They are used for the separation of sections and equally, help to imply the relation of said sections enabling users to focus on each section apiece and also guide their focus to specified important information e.g., CTA
  2. Mobile optimization: Make sure your site is accessible and easy to use for mobile phones users. According to Google, over 60% of users do not return to a mobile site if they have problems accessing it, and 40% visit a competitor’s site instead.
  3. Use sales funnel strategies: The process of starting an online business is incomplete without a sales funnel strategy. This involves having a plan to monitor visitors of your websites with the aim of gradually converting them from just passing visitors to loyal core customers of your brand over a period of time.

The information in the steps above is what web developers will need to create a website that turns visitors into conversions rather than just people who pass by after a few minutes.

Note: It is also important to have a corporate bank account with a reputable bank that can handle all sorts of payments that can be made on your site.


As for as running an online store is concerned, the importance of the services of web development companies cannot be overemphasized. Every day, more entrepreneurs are looking to venture into online business thus facilitating the need for e-commerce web design in Nigeria.

8 Ways Enterprise Tools Can Help in Business Strategies

An ERP system enables manufacturers to operate their businesses more efficiently by connecting all of their divisions through a single central database where data can flow in and out in real time. The problem with ERP systems in the past has been that controlling the system and all of the data on-site has resulted in the system becoming out-of-date or impossible to adapt as a business develops and technology evolves. Modern ERP tools and services, on the other hand, address these concerns thanks to cloud computing and other technological advancements, making these software pieces crucial corporate growth tools.


ERPs are fantastic multifunctional tools that may help you enhance your entire organization by allowing you to manage all of your departments from a single centralized system, increasing efficiency, increasing throughput, and lowering costs. ERPs provide better knowledge and visibility from the top floor to the shop floor, allowing your organization to run more smoothly and efficiently. ERP is well-known for its numerous advantages. It consolidates data on a single platform, automates manual tasks, and, as a result, improves organizational efficiency. Apart from those benefits, does ERP help a company's strategic planning?


Keep reading to see how ERP tools and services can help you in business strategies. 

8 Ways ERP Tools and Services Helps in Business Scalability

Are you interested to know about the ways enterprise tools can help in business scalability? Here is how:

Cloud Capabilities

Cloud computing has changed the way businesses do business. Companies can avoid managing and maintaining servers on-premises by executing programmes and storing data in the cloud. ERP tools and services with cloud capabilities enable businesses to easily add extra functionality as needed. Furthermore, because their ERP system is never out-of-date, cloud computing allows businesses to scale with ERP. This means businesses can concentrate on running their businesses rather than managing data and changes or dealing with an out-of-date system.

Global Capabilities

Companies can grow their international presence by expanding abroad, and ERP systems that support global capabilities can help them do so. Supporting various languages is crucial, but global competence goes beyond that. Compliance with local laws and tax codes is a need while doing business in other parts of the world. Another key component of cloud computing is globalization. When a country's legislation changes, the ERP system supplier can update their localization for that country, ensuring that their clients' businesses are not disrupted.

Mobile, IoT, and AI Capabilities

Technology is more linked than it has ever been, and it is only getting more so. ERP systems are by their very nature connective, allowing reliable, real-time data to flow from a central database into applications. ERP systems that use or plan to use mobile, Internet of Things (IoT), and machine learning (AI) services, on the other hand, will help businesses scale in the future.

Adaptable Modules

An investment in a system that is deeply integrated into every aspect of your organization. ERP tools and services are frequently available in several levels of service to match your company's current needs, with upgrades or more modules available as your company grows. This allows businesses to scale by allowing them to continue with a familiar system as they expand and add capabilities as needed rather than having to go all in or piece solutions together.


Even though ERP systems are generally comprehensive, there are times when additional third-party solutions are required. Integration with these other services is critical to assisting firms in scaling. Transparency and real-time data consistency are what allow businesses to see growth opportunities and difficulty spots that need to be addressed. 

Strategic Execution and Management

Management can set up an entire production process that is optimized at every stage using important data obtained from ERP. The system also keeps all important actors informed and up to date with all the information they require to make sound management decisions and to implement, control, and optimize strategic policy. Everything happens with total transparency when a single reporting system is in place, and with this clarity, management procedures are streamlined and costs are reduced.

Process Automation

ERP solutions may automate core business operations like order processing, production, and accounting, allowing your employees to focus on more vital duties rather than data entry. Manufacturers must ensure that the ERP system they choose for their company includes technology-enabled automation of the critical business operations. Instead, the organization must ensure that its business strategy and ERP are strongly integrated in order to improve business success.

Business Strategy

In the end, a manufacturing company's strategy must be centered on pleasing customers by producing high-quality products at the lowest possible cost and getting them to market on time and at the best possible pricing. You'll be able to achieve just that if you have the correct ERP software on your side.


ERP is critical to your success, whether you're just getting started or replacing an existing system. Just make sure you choose an ERP solutions supplier with a clear vision, an established track record, and a willingness to collaborate with you to create the system that's ideal for your company.

Looking Deeper at Business Strategy and ERP

A new ERP system is one of the components of a company's information technology strategy, which should be aligned with the company's business plan. One of the inputs to the ERP requirements should be the company's business plan.


The company and department plans must provide input to the specification of the new system when planning the demands of the future system. This is the first step in aligning corporate strategy and ERP.

The Popularity of ERP Systems

All effective ERPs will help you enhance productivity and cut costs by automating and streamlining operations and procedures while also allowing you to exchange data throughout your organization.


ERPs are quite useful in today's business world. There are numerous advantages to implementing an ERP tools and services in your shop, including: more jobs delivered on schedule; lower inventory costs; eliminate purchasing errors; improve production efficiency; accurate job costing; better cash flow; and lower operational costs. 

Parting Thoughts

Most ERP projects do not link business strategy and ERP. It's a neglected chance to not focus on the underlying business issues that produce problems. An ERP implementation must be more than just an IT project; it must also be a business transformation opportunity.


Project teams rarely focus on business improvement unless they are heavily involved during and after implementation. Instead, they concentrate solely on getting the system "up and running." But then there's a stunning realization: the rewards don't start flowing until AFTER you've gone live. Nothing actually changed except the technology tool that was employed without the transformation (supported by establishing goals, measuring and acting on metrics, mapping the current state against the anticipated future state).


The team will have a greater chance of picking the proper system that meets the company's overall priorities if they combine business strategy and ERP.

Automotive eCommerce Trends

Ever since the internet first came into existence, it has been a game changer for many industries. The automotive industry is no exception. With the advent of ecommerce, this industry has seen an exponential growth in its customer base and revenues. Some companies are using innovative solutions to sell their products and services online. Automotive ecommerce solutions help them in managing their inventory, streamlining their processes and providing a seamless experience to buyers.

Assembly line production of new car. Automated welding of car body on production line. robotic arm on car production line is workingAutomotive eCommerce sector growth post-COVID is now driven by increasing demand for (and openness to) online retail solutions. In fact, almost 2/3 of people are now open to the prospect of buying a car online; that is almost double the pre-pandemic numbers. 6 MILLION new vehicles are expected to be sold globally via eCommerce channels by 2025.

With manufacturers including Tesla and Volvo, car and parts dealers, and retailers like Carvana and even Walmart, steering eCommerce growth, 2022 is likely to see the continued developments towards a fuller online shopping experience. We can expect omnichannel outreach, increased online presence, and innovative options. In particular, we can expect increased adoption of Virtual Showrooms and Augmented Reality buyer experience models. With many buyers still preferring the in-store experience, it will be interesting to see how virtual solutions evolve in response. Undeniably, however, automotive e-commerce is here to stay.

Here are some recent automotive trends

Electric Vehicles (EVs)        The popularity of electric vehicles continues to rise as people become more conscious of environmental issues and seek sustainable transportation options. EV technology has improved, offering longer driving ranges and faster charging times.

Autonomous Driving        The development of autonomous vehicles is advancing rapidly. Companies are investing heavily in self-driving technology, aiming to improve safety and efficiency on the roads. Features like adaptive cruise control and lane-keeping assist are becoming more common.

Connected Cars        Connectivity is transforming the automotive industry. Cars are equipped with advanced infotainment systems, allowing drivers to access navigation, entertainment, and real-time data. Additionally, connected cars enable vehicle-to-vehicle and vehicle-to-infrastructure communication, enhancing safety and efficiency.

Shared Mobility        The concept of car ownership is shifting as shared mobility services gain popularity. Ride-hailing platforms and car-sharing programs provide convenient alternatives to owning a vehicle. This trend is expected to continue growing, particularly in urban areas.

Electric Charging Infrastructure        The expansion of electric charging infrastructure is essential to support the growing number of EVs on the road. Gov

selective focus photography of assorted-color vehicles

ernments and private companies are investing in the development of charging stations, including fast-charging options, to alleviate range anxiety and encourage EV adoption.

Lightweight Materials        Automakers are incorporating lightweight materials, such as aluminum, carbon fiber, and high-strength steel, to improve fuel efficiency without compromising safety. Lightweighting techniques help reduce vehicle weight and enhance overall performance.

Advanced Safety Features        Vehicles are being equipped with advanced safety features like collision warning systems, automatic emergency braking, blind-spot monitoring, and lane departure warning. These technologies aim to reduce accidents and enhance driver and pedestrian safety.

Green Initiatives        Car manufacturers are implementing sustainability initiatives to reduce their environmental impact. This includes using recycled materials, developing eco-friendly manufacturing processes, and investing in renewable energy sources for production facilities.

Augmented Reality (AR) and Virtual Reality (VR)        AR and VR technologies are being integrated into the

automotive industry. They enhance the driving experience by providing immersive navigation systems, virtual vehicle showcases, and virtual test drives.

Mobility as a Service (MaaS)        MaaS platforms aim to integrate various transportation options, including public transit, ride-sharing, and bike-sharing, into a single app or service. This allows users to plan and pay for their entire journey seamlessly.


These are just a few of the current trends in the automotive industry. The sector is continuously evolving, driven by technological advancements, sustainability concerns, and changing consumer preferences.

In UAE the eCommerce aftermarket is expanding accordingly. It is mainly driven by the B2C category via specialty shops, thanks to growing interest in DIY vehicle customization and upgrades. UAE citizens may not be ready to transition fully online, but they do expect traditional channels to present digital options and enable

black Mercedes-Benz car

online transactions.

With global trends and big auto names driving online and digital disruption, it is only a matter of time before awareness levels facilitate a more definitive adoption of emerging online technologies and omnichannel business models in the UAE.

Social Media Trends in 2022 [Infographic]

Social media has become an integral part of our life because it helps us stay connected with our friends and family, share information, and get updated about what's happening around the world. Social media has evolved from a platform for people to connect to one another to a marketing tool. Brands are adapting to the digital age and are creating content that is engaging, interactive, and most importantly, fun.

Social Media Trends

Social media is an important part of our daily lives. It has evolved from a mere tool to connect us with friends and family to an important platform for marketing and promotion. In 2022, social media trends are expected to be more interactive.

The key social media trends for 2022 are the rise of virtual reality, the importance of VR content, and the growing popularity of augmented reality.

Social media is a huge part of our lives. It's where we can learn about what's happening in the world and connect with people from all over. As our lives become increasingly digital, social media is becoming more important than ever before.

The rise of VR content has been one of the most significant social media trends in recent years. The VR industry has grown exponentially since its inception in 2012 by generating billions of dollars annually. More people are now turning to virtual reality as a way to escape their everyday life and enjoy new experiences that they couldn't otherwise have access to.

The social media trends in 2022 will be driven by AI, AR, VR and voice assistants. They will be able to produce content at scale in a cost-effective manner. There will be more emphasis on personalized content, making it easier for people to share their interests and passions with others. Facebook will also be more focused on AI-driven personalization in order to make the experience more enjoyable for users.

Snapchat is the most popular social media app in the world. It has more than 200 million daily active users who use the app for 10 minutes every day. Tiktok is a mobile video chat application that lets you chat with people around the world. It has 300 million monthly active users and more than 300 million videos are shared on it every day.

Infographics by GO-Globe Ecommerce Web Design Bahrain

Social commerce is an e-commerce strategy that uses social media channels to drive sales. This includes using social media channels for customer service, product promotions, and advertising.

In 2022, social media will be more visual than ever before with video content being the most popular form of content on social media today because it's easy to digest and shareable. Influencer marketing will also continue to grow in popularity as brands seek out influencers that have a strong following and can provide them with high-quality content. With social listening, brands will be able to monitor their competitors' conversations and stay ahead of the curve when it comes to what's trending or creating trends.

Businesses Who Moved Online During 2021 [Infographic]

Coronavirus pandemic is above all else a human misfortune and it essentially affects the worldwide economy. The most common way of moving organizations online began promptly during the broad lockdown of COVID-19 that gets peck during 2021. The purpose for early reception to moving on the web was expected to close down during COVID-19. The broad lockdowns have prompted changing buyer mentalities and a shift to online channels for exercises like shopping, meeting, and learning. In only a couple of months' time, the COVID-19 emergency has achieved long stretches of progress in the manner organizations in all areas and locales carry on with work.

Infographics by GO-Globe Bahrain Web Design

The companies have accelerated the digitization of their customer and supply-chain interactions and of their internal operations. The companies have stood up at least temporary solutions to meet many of the new demands on them, and much more quickly than they had thought possible before the crisis. During the pandemic, consumers have moved dramatically toward online channels, and companies and industries have responded in turn.

The education sector was among the hardest hit by the COVID-19 pandemic. Schools across the globe were forced to shutter their campuses in the spring of 2020 and rapidly shift to online instruction. Colleges and universities can take a cue from the early adopters of online education.


go-globe, a leading custom development company, recently announced that the company would henceforth operate under the name "GO-Globe", and this change will take effect immediately  Although the name "GO-Globe" has been in operation since 2005, it was restricted to only clients/markets outside the gulf area. At the same time, markets in the gulf area had access to the "GO-Globe" market. This change reflects the tremendous growth and evolution of the GO team in the international market in recent years. It captures the dynamic "forward movement" in the business and the strategic direction of the GO after the recent impact of COVID. The name change also reflects the team's current geographic footprint, which encompasses the Gulf and across the Globe.

Following the name change, GO-Globe will continue to operate with the existing team of professionals under the expert leadership of its current CEO, Karel Zeman.

CEO Karel stated, "Since 2005, our company is known for bringing profitability and sustainability for our clients and post COVID outbreak, people and industry turned their face towards the website development companies for some stable solution because of lockdown. Following the name change, we will continue to maintain our strong position in the industry by providing our existing and new clients with elite customer service and fostering mutually beneficial relationships with our partners. With global markets recovering from the pandemic in 2021, this is a critical time to expand our footprints by offering our world-class services to new audiences."

Strategic Rationale – Business Growth and Diversification

Greater scale and business growth: Globally, the expansion creates a business, increasing its world-class services and presence in market segments. The expanded company will broaden its reach across client segments resulting in increased earnings and business growth.
Diversify market presence: This Global expansion gives companies the power to operate in different markets simultaneously, and by doing this, companies don't have to depend on one market to operate, thus mitigating the risk.
Because it’s time: The most important factor behind our current expansion is the quantifiable demand and high international interest we see in our services. A year and a half since the inception of the COVID-19 pandemic, the global economy is ready for its recovery, and the company can venture into the international market, thereby establishing a growing presence and swiftly generate profit.

About GO-Globe

GO-Globe is an industry-leading company with over 16 years of experience. Since its inception in 2005, the company has provided Web services, Custom Development, ERP, Extranet, Intranet, Mobile Apps, SEO, feasibility studies, online competition analysis, and many more services.

GO-Globe has successfully assisted world-leading corporates such as LG, Saudi Cables, Americana, Rolex, Red Bull, CEPCO, Fujifilm, RTA, Mitsubishi, Dun & Bradstreet, Shell, Nestle, Saatchi & Saatchi, Royal families, Governments, and many more.

For more details, visit our website.

About GO-Globe:

The GO team represents a bubbling mix of handpicked, first-class professionals passionate about helping corporate bodies achieve their set goals. We are a people who are committed to helping our clients get more exposure, more satisfaction, and ultimately, more profit out of their business by the engagement of our trusted strategies.
We have proudly and successfully assisted corporates, e.g., LG, Saudi Cables, Americana, Rolex, Red Bull, CEPCO, Fujifilm, RTA, Mitsubishi, Dun & Bradstreet, and many more with:

  1. Corporate specialization
  2. International standards adherence
  3. European management & Dubai HQ
  4. Proven global success
  5. Customized approach = total ROI backed by fair and transparent pricing policy

Egypt Ecommerce Statistics and Trends [infographics]

The value of the region’s e-commerce sector surged 52% to reach USD 22 bn by the end of 2020 — 80% of which came from Egypt, Saudi Arabia, and the UAE, Wamda, and MIT’s Legatum Center for Development and Entrepreneurship found.

41.36 million people purchasing consumer goods via the internet in Egypt with an average spend of $79/year, this makes a $3.27 billion consumer goods market with 63.5% annual growth.

Online shopping trends are on the peak, increased by 940% after the pandemic as 80% of young Arab’s shop online frequently, after the pandemic. 72% of Egyptian consumers are shopping more online since the pandemic. 54% of consumers spending more money on virtual experience.

Egypt Ecommerce Statistics


Egypt consumer goods e-commerce:

41.36 million people purchasing consumer goods via the internet.
$3.27 billion consumer goods ecommerce market
+63.5% annual growth in the total value of the consumer goods ecommerce market
$79 average annual spend per user

Online Shopping Trend

80% of young Arabs shop online frequently, after a pandemic.

72% of Egypt consumers are shopping more online since the pandemic

54% of consumers spending more money on virtual experience

Increase Online Shopping By 940% after a pandemic

Ecommerce Trend
Searched online for a product or service to buy (any device) 78.90%
Visited an online retail site or store (any device) 77.80%
Used a shopping app on a mobile phone or on a tablet 49.50%
Purchased a product online (any device) 56.60%
Purchased a product online via a mobile phone 40.10%


Spend By Category
Travel, Mobility, & Accommodation $B 2.61
Fashion & Beauty $M 762.9
Electronics & Physical Media $M 885.1
Food & Personal Care $M 616.3
Furniture & Appliances $M 417.2
Toys, Diy & Hobbies $M 588.7
Digital Music $M 20.12
Video Games $M 556.9


Growth By Category
Food & Personal Care +94.8%
Toys, Diy & Hobbies +65.1%
Fashion & Beauty +62.8%
Furniture & Appliances +62.1%
Travel, Mobility, & Accommodation -42.50%


E-Commerce Transactions
55 Percent Of The Online Purchases Being Payed Through Cash
27 Percent Of Online Retail Payments Were Done With Cards
Eight Percent Of Purchases Done Online Using E-Wallets
Banking Intermediaries
Nine Percent Were Paid Through Banking
Other Payment Methods One Percent


M-commerce Statistics and Trends Infographics [Infographic]

After pandemic, every brick and mortar store businesses suffered via lockdown, strict SOPs etc. on the other hand E-commerce businesses are struggling to fulfill the sales order, resultantly, Global e-commerce sales are expected to $6.4 trillion in 2024. mobile ecommerce sales are expected to account for 54% of total ecommerce sales in 2021.

M-commerce has the potential to become a major shopping channel and to change consumer shopping behaviour. Customers especially online shoppers are dependent on digital devices; smartphone, tablet smart tv and smartwatches. 77% of Americans own a smartphone, Over 230 million U.S. consumers own smartphones and around 100 million U.S. consumers own tablets.


Studies predicts m-commerce volume to rise at a 25.5% compound annual growth rate (CAGR) from 2019 to hit $488.0 billion, or 44% of e-commerce, in 2024. And there are two key devices driving the m-commerce revolution: smartphones and tablets. By 2022 over 120,000 stores will be using Augmented Reality (AR) technologies, offering a much richer buying experience (Prnewswire, 2018).

Numerous easy to use payment options in mobiles devices are also encouraging the customers to buy goods online from their devices. attractive user experience also contributing towards increasing trend in mobile commerce, consumers’ familiarity with how smartphones and other mobile devices work. with smooth navigations in commerce apps Most people know how to navigate to the desired product in just a few clicks. 69% of customers prefer to review a product on their phone than speak with an in-store sales rep.

7 Multi Channels to increase sales of your E-Commerce business in Egypt

E-Commerce has been the rave of the 21st century in Egypt and all other world countries. Most businesses have turned to it to sell their products to their customers, and there is no denying that customers have come to enjoy the fact that they do not have to go to a store to purchase the products they need. However, it is not enough to just dive into E-Commerce for a business to increase its sales – that is only the first step.

There are a variety of channels that business owners could use to drive up the level of sales in their businesses. Customers view these various channels before they make their decisions on the products they would want to purchase.

Customers are usually not loyal to a particular channel before they buy a product. So even when they see promo offers on a particular channel, they would still want to check out other channels in the hope that they might get even better offers.

Business owners who desire to thrive do not use just one or two channels to increase the sales of their E-Commerce businesses. The idea of marketing through multiple channels – or as it is commonly called, multi-channel marketing – is to sell on various channels so that customers can get in touch with your E-Commerce business through any of them. If your business is on several channels, there is a high probability that customers will find your business.

The point is not to be on every marketing channel that exists; instead, the idea is to be on the ones that will give you an edge over your competitors. There are many marketing brands on several channels; you want to make sure that your own business sticks out.

This article will provide you with the 7 multi-channels that can help you increase the sales of your E-Commerce business in Egypt and some helpful tips about multi-channel marketing.

Helpful tips about marketing channels

The following are some helpful tips that you should consider before choosing a marketing channel.

  1. The focus of the channel should be well defined

Multi-channel marketing is not about being on every channel. However, you would first need to consider what being on a channel means for your E-Commerce business – that is, your chosen channel must pair well with your brand, industry, and target audience.

For instance, Facebook has more users in comparison to all other social networks, but it does not really pair well with businesses the way Twitter and LinkedIn do. B2Bs do better on Twitter and LinkedIn than on Facebook; what does better on Facebook and Instagram are B2Cs.

  1. Understand the buyer’s journey

There are four stages in a buyer’s journey, beginning from awareness, consideration, decision, and then post-purchase. The awareness stage is mostly gotten on social media platforms – even when they visit your site, they might not look at your products. Consideration is the point where customers browse through the products; the decision stage is where they place the order. As a buyer goes through this journey, they might make contact with over 5 channels.

  1. Build a multi-channel marketing plan

When you understand a buyer’s journey, the next thing to do is to create a marketing plan. An efficient marketing plan involves various types of content and techniques for communication and the channels for interaction with customers. Your plan should include:

Through dynamic remarketing, you can show ads of your products to prospects that have already checked out your site. Even if they were not interested in making a purchase before, they could change their minds.

7 Multi Channels to increase sales of your E-Commerce business in Egypt

Boost E-Commerce Business In Egypt

Once you dive into E-Commerce, your next move should be to help your target audience find your online store and engage with you. To get this done, you need to set up a marketing strategy – a plan to ensure the growth and influence of your business. You also have to be very observant – you need a working knowledge of the channels that bring in prospects that end up becoming conversions.

So basically, you need to have a lot more clients for your E-Commerce business and increase the number of sales for your products. Now let’s talk about the 7 multi-channels that can bring you more commerce and boost your sales regardless of your market niche.

  1. SEO optimization for E-Commerce

If you want to have quality traffic on your online store, one of the ways to get them is through search engines. Most of the traffic that your website will attract will start from there. Search engines are the bridge between the needs of a customer and the online stores that have the solution in the store. The truth remains that for new customers who have not already heard of your website, the way they can find out is through either Bing or Google.

If, for instance, your online store sells swimming goggles, a new customer that searches for swimming goggles on either Bing or Google will definitely find your site as long as you have done a search engine optimization that is guaranteed to put your site among the top sites that will be displayed.

Search Engine Optimization (SEO), in essence, refers to, when you have properly optimized for the search terms that a customer will enter into the search box of any of the search engines, your online store will be among the top sites that will be displayed. If the customer is like every other kind of individual on the internet, they will probably take a look at only the first 3 or 5 sites that they see, and if your website is one of them, they will probably buy from you. It is, therefore, important that you invest a lot into your search engine optimization (SEO), such as backlinks based on keywords if you are interested in increasing your sales.

More so, the recent evolution of SEO has brought on some of the practices that online websites can follow up with. This would increase traffic on their sites, thereby preventing using dishonorable means. More to be said, there are various tools that you can use to see how good your SEO is and also measure how much your site improves as time goes.

Contact GO-Globe for SEO services in Egypt, SEO Alexandria and SEO Cairo Services

  1. Content Marketing for E-Commerce

For a long time, content marketing has been a very good channel for drawing great traffic to your online store. Your clearly defined target audience can be reached through content marketing, and that is why HubSpot refers to it as Inbound marketing.

With content marketing, you provide information that is both useful and valuable to your customers or audience and also communicate with them continually through various formats for content such as;

Of recent, content marketing has become a very effective marketing channel for E-Commerce businesses. Development and maintenance of a culture where you are always providing your customers with informative content that pertains to what your business is involved in can help you create content that will your target audience, no matter how small, will find appealing.

  1. Email marketing for E-Commerce

The most effective way to drive more traffic to your E-Commerce business is through email marketing. With email marketing, you are bound to generate more leads when you apply its use properly. The role it plays as a marketing channel has generated more results than other marketing channels and is sure to do the same for E-Commerce businesses in Egypt.

In order to reap all the benefits that email marketing offers, you will have to ensure that the list of subscribers that you have who are not only interested in your products but your brand, in general, is large. Furthermore, you will have to keep tabs on your email database and update it (using valid email addresses) as often as possible. This is guaranteed to help you boost the engagement rate between your email campaigns and your customers. Your email campaigns should include;

  1. PPC strategy for E-Commerce

You can increase the sales of the products in your online store in Egypt by engaging the mechanisms of paid advertising to make your E-Commerce business known to the persons who don’t yet know that your business is out there. An example of paid advertising includes Google Ads and Adwords. Once you subscribe to any one of these, you make it so that the landing page of your E-Commerce business is what appears in the ad section of the Search Engine Results Page (SERP) of prominent search engines like Google or Bing.

When executed appropriately, investing in paid search marketing can get you more returns. This is because all website traffic coming from paid ads that impact search engines is included in paid search marketing. Therefore, another name for paid search marketing is Pay-Per-Click (PPC) advertising or Search Engine Marketing (SEM).

Remarketing, which is also termed behavioral targeting, is a very effective way to bring back visitors to your website and convert them so they become leads in paid search. If you want to launch a paid search campaign, the best search engine networks you should consider are either Google ads or Bing ads.

  1. Social media marketing for e-Commerce

Day after day, marketing on social media is getting more common and calling for attention. Through social media marketing, you can draw traffic from both free organic and even paid advertisements. Social media traffic involves every user of social media networks like LinkedIn, Twitter, Pinterest, Facebook, Instagram, etc.

As the social networks differ, so do the kind of audience, you will find on them. It is, therefore, only a best practice to do sufficient research on each platform before using your promotional posts to target the users or audience in that social platform. Even a small E-Commerce business or online store can find social networks to be very beneficial. Furthermore, when you have a business account on a social media platform, you gain access to a lot of tools for advertising and in-depth analytics.

  1. Affiliate marketing for E-Commerce

Under the category of performance-based marketing, there is something known as affiliate marketing. In affiliate marketing, you give some kind of reward to affiliates who, with their own efforts, brought in visitors to your website based on the quality of the visitors that are brought in. Basically, this can be termed referral marketing, and you pay a certain commission to persons who made the referrals.

This is something that you can apply to your E-Commerce business to get visitors from Egypt. All you have to do is launch an affiliate program for your E-Commerce business. There are many widely known networks in which you can register your business that will reach your potential clients in Egypt.

  1. Influencer marketing for E-Commerce

Social media has been etched into our daily lives and has virtually become a part of it. Recent years have come with increasing talks about influencer marketing, and since the traditional outbound form of marketing is gradually losing its efficiency, influencer marketing has joined in as one of the fastest-developing channels of marketing in today’s world.

Although influencer marketing has been dominant for a long time, there is a new form to it such that key individuals with influence over potential clients are focused on to drive the message of your brand and offerings to the larger market.

Contact now GO-Globe Egypt web design  and ecommerce services in Cairo


Multi-channel marketing is a good way to boost sales in your online store. You can reach prospects in Egypt through any of these channels. Some of the channels that have been mentioned in this article are email marketing, content marketing, social media marketing, and so on. GO-Globe as a leading web design company in Egypt is ready to boost your business efforts.



UI vs. UX vs. CX | what is their difference and why is each so important in E-Commerce

If you’re reading this today, I’m certain you must have come to see that we now live in a digital era. E-Commerce is the way forward when it comes to buying and selling products and services. The advantages it provides are endless, but what separates a successful E-Commerce store from one that is not? There are three major aspects of design – UI, UX, and CX and we will be discussing all three in this article. These three are the most important tools every E-Commerce platform must have to succeed in today's digital world.

UI is the short name for User Interface or User Interface Design; UX stands for User Experience while CX stands for Customer Experience. Depending on how you harness them into your platform, these three factors determine how much of a successful platform you will be building as you progress.

    What’s the importance of UI/ UX/ CX in E-Commerce?

When building an E-Commerce platform, the primary objective is to sell your products to your target audience, which generally generates more leads, drives in more conversions, and ultimately makes you profitable. All these cannot be possible if you don’t have a clear vision of the User Interface, User Experience, and Customer Design.

So why do you think companies pay so much to hire front-end developers? This is because the front-end developers (the web developers, the UI, UX, and CX designers) are basically the ones responsible for the design and structure of the platform, its accessibility to customers, and ultimately responsible for the relationship and satisfaction of the average user who comes to the platform to purchase a product or service.

The shopping experience on an E-Commerce Platform should be seamless, convenient, easy to understand, and must provide solutions to the customers' answers with anything related to the product or brand. These are the roles, and as simple as they may sound, they are one of the most sophisticated and challenging career paths with massive financial rewards.

It is not just enough to say that UI, UX, and CX are the backbone of any successful platform. The question is, what do you know about UI/UX/CX? What is their individual and collective role in the growth and success of an E-Commerce platform? As you continue to read, you will get a very clear understanding of the distinctions between these design aspects, as well as the answers to the above question.

What is UI?

User Interface, which we all know as UI, is the aspect of design that deals with the way the user interacts with a particular brand. The User Interface of design is essential because most of the time, the accessibility to your product either through a website, an application, or any other means; its look and feel, and its interactivity with the user goes a long way to arouse the interest of the user, which makes a very important aspect that cannot be left out in any area that requires design.

Let’s take an example of the common UIs we see almost every day; the checkout part of a website, the form fields a user is expected to fill, the buttons- the overall layout of the website, all these are what comes together to form the User Interface of the website.

A perfect example of driving home the point of User Interface is the structure of how an E-Commerce site is being laid out: starting from when the user lands on the homepage of the site, the visual representation of the site, its look, and feel, the grids of the website that show the products, the colors used in the site, the design of the buttons – all these should be structured in a way that would help the user not to get lost in the site.

A good UI designer is one that can imagine themselves in the minds of the target audience and be able to see things from their perspective, their needs and expectations, and how they will interact with the brand. A good UI designer is also one with very good communication skills, as the job is never complete without these.

User Interface design is a very exciting, challenging, and financially rewarding career path today, especially now that almost everything is going digital. The most common way a user tends to interact with the interface of a brand is through websites or applications, as this makes it easy for the user to do almost anything just from the comfort of their devices. As a UI designer, creativity will be a very important toolbox in your arsenal. One key skill for every UI designer is the ability to communicate effectively with the client to know exactly what they want to design and who the target audience is.

You can’t overstress the importance of good communication skills in the life of a UI designer - you’re going to be communicating with the UX designers (as we shall be looking at shortly) and the client as well. The bulk of the work of the UI designer is the creative thinking and research to be done before the actual design itself. As a UI designer, they’re certain roles that are going to be part of your journey, and these roles ultimately determine how good of a UI designer you are as you progress. They include the following:

This should have already given you a clear picture of who a UI designer is; you will have a better understanding when we shed more light on the other aspects of designs as you read on.

What is UX?

UX means User Experience, and it is the aspect of design that has its main focus on how a particular product suits the particular need of the customer or the user. Therefore, user Experience puts the customers’ needs first, and to do this, there are certain questions that need to be asked by the UX designer and should be answered very clearly by the client in order to get the best of whatever the project is.

To make it even easier for us, below are some of the design-related questions a UX designer should be able and ready to ask to make work easier. Of course, some of these questions may not need to be answered in every project. Still, it's good to familiarize yourself with as many design questions as possible in order to satisfy your client with the best user experience.

              What are the questions asked by a UX designer when starting a project?

Well, they include the following: Note that the terms Users and Target audience are used interchangeably as they all relate to the customers you intend to serve with your product.

  1. What is the primary job of this product?
  2. What do you want it to do?
  3. What business goals do you have pertaining to the product
  4. Do your business goals support the user goals?
  5. Who is your target audience?
  6. Where best do your audience see your product? (mobile phone, desktop, email, paper, telephone, etc.)
  7. What do users don’t like about the product (do your research and be honest with the answer)?
  8. Where, when, why, and how often does the target audience use it?
  9. Are there special needs concerning the user that I should be aware of when designing? These may include areas with a limited internet connection, less tech-oriented, etc.
  10. What does a regular day in the life of your target audience look like?
  11. What are the actions the users will usually perform while using this product?
  12. Is this product limited to a limited number of users or to a wider range of users? (the question here tackles user analytics – more users, more page views, more conversions).
  13. When they come here, will they be able to get what they are searching for?
  14. What would be your elevator speech for this product?
  15. What are the things you’ve already tried or not tried before related to the growth of the product?

Asking some (or all) of these questions gives you a well-defined plan of what you want to build as a UX designer.

Now that we know the right questions to set you on the right path. Let’s now take a look at what the UX designer really does.

What does a UX designer do?

The solution to this question is what differentiates the UX designer from the other two, and I’ll do my best to give the very straightforward answers:

Strategy and Content

Wireframing and Prototyping

Analytics and Execution

from all that we’ve touched so far, it’s safe to say that even a novice in the design world has picked up a thing or two about who a UX designer is and what they do. You can now clearly see that the role of a UX designer is way more complex and challenging as compared to that of a UI designer. So, you have enough knowledge to set them on the right path whenever you hear people using these terms interchangeably. Now, to the last part.

What is CX?

Customer Experience, usually known as CX, as we shall see shortly, has quite the same similarities with UX, but we’re here to give their difference in detail, so let’s jump right in.

Customer Experience design is an aspect in which the design team follows in order to customize the overall user experience at all points – and these points include before, during, and after conversion.  The CX takes advantage of customer-centered strategies to give customers the best user satisfaction at each step of the conversion journey and also to build a strong customer-brand relationship.

The truth couldn’t be any clearer than what was said by Steve Jobs, Co-founder of Apple and UX guru – “You’ve got to start with the customer experience and work back towards technology, not the other way around.” CX is all about building a strong relationship between the customer and the brand.

CX vs. UX | what’s the difference

The common misconception is that UX is the same as CX. While it is true that both of these designs are concerned with the overall experience of a customer using a service, product, or brand, their difference should not be swept under the carpet.

Let me start by saying that User Experience is a subset of Customer Experience. This is so because a good UX gives your audience the ability to find information faster and easier. The User Experience is the overall perception of the user when they interact with the brand, and these include the emotional satisfaction, effectiveness, and quality of service provided

UX is very important because no matter how beautifully designed your Application or website may be, all it takes for a user never to come back to your platform is when they begin having problems navigating their way around the website. That would be a result of poor User Experience.

Customer Experience, on the other hand, is of an even larger scope. The primary objective of a CX designer is to make the customer feel that they are in control of their relationship with the brand. It’s good to have a beautifully designed website where customers can easily log on to and spend their money with all happiness, but what happens when they come another time, and all of a sudden, products are out of stock without any means to notify users on the website about the number of products left available, or when next the product will be available? The beautiful website will suffer due to a lack of customers, and this is well attributed to the poor vision of Customer Experience.

The collective role of UI/UX/CX in E-Commerce

When you check websites like Amazon, eBay, Alibaba, and other E-Commerce stores out there, the collective roles of UI, UX and CX come to play in different ways. These ways are not for you to understand deeply as that would be the job of the front-end developers, but the general goal of these three designs put together is to ensure that customer interaction with the brand keeps them coming back for more. This major goal is what has built fortunes out of very little beginnings of some E-Commerce stores you see out there.


So, if you ever plan or you’re into the business of E-Commerce, know today that it is worth your time, energy, and every resource available to you to fully develop these three aspects of design in order to give you the fulfillment you desire in this field.

Importantance of UI, UX and CX in E-commerce


10 User-Centered Web Design Principles That Drive Better Results

Every business should be focused on the kind of customers they want to attract and how best they can meet the needs of these customers once they have a larger base. Most businesses thrive with the current development of technological ways to reach customers and drive sales through the development of websites that allow customers to purchase their products by ordering them online (otherwise known as E-commerce).

Having a website is just a small part of the work that needs to be done. Every business owner should also be concerned about the layout and design of their website – remember that a business should be focused on the clients. As a result, the following questions need to be answered:

  1. What kind of customers do we want to attract?
  2. Can all our customers navigate through our website?

Basically, business websites should be centered on the users.

What is User-Centered Web Design?

A user-centered web design (UCD), although being an independent approach to web designing, is a component of the User Experience (UX) design. In UCD, web designers do more than designing websites they believe users would like and find easy to navigate through; they design websites with the aid of the users themselves. They do this by considering the objectives of users as well as their feedback on certain products.


The big idea is to ultimately ease the access to products for users and reveal products that users view as valuable. Human beings are dynamic, and their tastes and preferences are subject to change; this is something that web designers also consider, which they use to make adjustments to the product to cater to any changes in their preferences. One advantage of fine-tuning a product is that users tend to use a product over a long period of time.

The ultimate goal of UCD is to prevent a situation where users decide to change their mannerisms and anticipations to accommodate a product. This way, the product becomes a constant in the user's life because of the unique experience they get from it.

The importance of User-Centered Web Design to E-Commerce

Online shopping has made it a lot easier to make purchases anytime and anywhere. It really was a pain having to wait in line when one physically visits a store to get the products they need. Since UCD serves as the platform for communication between your website and customers, making little adjustments here and there could make a difference to your business and drive more sales for you.

When business websites are able to show their users that their products can help them achieve their goals, they will indeed see the value of those products. If your business website happens to do this better than all other competitive businesses, your advantage increases over your competition.

It is in the principles of User-Centered Web Design (UCD) that conversion rates are optimized.

User-Centered Web Design principles that drive better results

In User-Centered Web Design, the design or development of websites is aimed toward ensuring that users are able to navigate through the website easily and make checkouts as they please without much trouble. There is no point in having good products when there is no easy access to the point of making a conversion because more conversion rates are what every good business is looking forward to.

The following are the principles of User-Centered Web Design that are sure to increase conversion rates:

  1. Speak the language of your customers (users)

There really is no need to show off that you have a great deal of knowledge. The point of e-commerce is basically to serve as a guide – your website should only show the way – to learning what needs to be learned and making a purchase when they have finally come to a decision.

Your explanations and any comments you have about particular products should be compact and unambiguous. When you need to make a statement that only involves five words, don't go about making them seven. Get straight to the point.

Also, don't make use of terms that only people in your industry could understand or even terms that only intelligent people could understand. A good business would want customers from various groups – both those who are knowledgeable and those who aren't. Except your target is only people of intellectual caliber, it would be in your best interest to keep all dialogues less technical.

  1. Consider the target population – habits and actions.

E-commerce employs the use of an interactive computer system. Users basically communicate with business websites before they can make a purchase. When doing a User-Centered Web Design, the website should be made to carry out certain tasks. Designers and developers alike should therefore consider the user population, age, background (environment), ethnic political, and religious views, and the kind of physical tasks they engage in.

  1. Be consistent

Whether knowledgeable or not, your users would prefer to have a system that they could understand without much effort. The elements in the interface of each page on the website must therefore be consistent. If, for instance, a user clicks another page on your website and the interface looks different, they will feel like it was a totally different site rather than a different page. This could cause them to ultimately leave the site completely – when you do not maintain a consistent interface, you could leave the impression that you are confused or you are trying to confuse your users. Being consistent also builds trust between a business and its customers.

  1. Don't make users apply too much mental effort


On average, a user would want to concentrate on whatever's in front of them at a certain point in time rather than focusing on every kind of interaction that the website puts together. When the interaction between a user and the website gets complicated, an average user will find it frustrating because it is a distraction from what they want to do. Nobody wants to have to do deep thinking just to provide certain information or answer any question.

When people use a website, they learn how it operates. Still, if the learning procedure requires too much time and effort, the users are bound to make mistakes, consequently affecting the business, especially those relying too much on a task's task outcome. Also, when tasks are frequent, users will have no business memorizing information entered into a previous part of the system when the system demands it again. The instructions that concern how the website should be used should be outlined plainly, and there should be a way to access them whenever they're needed.

Keep the following in mind;

You want your customers to see purchasing from your website as the easiest thing to do in the world.

  1. Make sure to provide enough feedback to users.

They may not tell you, but every user would like some proof that lets them know that their actions on a website were executed successfully. There a variety of ways in which this can be done. Some websites are designed in such a way that a concluded transaction is depicted with a change in appearance. If, for instance, the execution of action takes time, it is necessary to let the users know that said execution is in progress using an indicator. Users do not need to know about the internal operations in the computer system.

Interaction should not be left only to the page where visitors are supposed to become conversions. It even helps if the different levels in the websites provide feedback to users, including a lower level. When an action has been successfully carried out, a confirmation can be sent to the user. Various websites show a button that has been pressed in which points out that the user already pressed the button. If the operation is going to take a long time, then it would be better to leave feedback for when the operation is completed.

Don’t leave your users guessing if their actions were successful. Did they supply their email? Let them know you received it by sending a confirmation message. Did they sign up for a newsletter? Show them that their actions were confirmed.

  1. Make the navigation through your website easy and fast.

Your website needs to be one that your users have no trouble navigating through. When you make your website easy to navigate through, you let your users know that you are there to provide support when they need it. There are many ways to do this, such as assigning a separate title to each page on your website, assigning page numbers to each page, and having scrolling bars. Other helpful things include a history of pages that have been visited previously, an overview, a map for navigation.

Make sure the design of your website provides a straightforward route between the various windows that the user will be engaged in. The routes that your website provides must be ones that are suitable for each stage of the task the user wants to carry out.

Sometimes when navigating through websites, users end up at places they did not intend. Your website should cater to this by making available a means to exit that location whenever they want to without the need of going through it.

Furthermore, your website should take only a few seconds to load in any browser. People seem to be very busy on the internet these days, and if your website is taking too much time to load, a visitor might get bored and leave the site. Making your website load fast does not only apply to your homepage; it applies to every other page as well as the images or filters on them. Slow loading of pages is one of the major causes of reduction in the rate of conversion.

  1. Allow the user to be in charge.

Believe it or not, before any user visits any website, they already have an idea of what they want or need, and they are only looking for a place they can get it. Users should be able to get what they want without much restraint. Of course, every system should have some kind of restraint in place, but developers ought to ensure that even with established restraints, users still have the freedom to get what they want to be done.

When the need arises where a user has questions, the system should have an answer ready for that question. A live chat should also be made available on your website to allow the users to make contact when they want to.

  1. Provide information but be clear and concise

Not all visitors to a business website already have enough information to go through before they purchase a product. There are some who require more information than others. However, this is not an excuse to overload your website with too much information regarding the products you offer for sale.

Remember that the idea behind User-Centered Web Design is to let the users take control and not force them to accept what you want. Rather than force them to read the information of a particular product, you can help them feel like they are in control by giving them an option to read the information. You can do this by providing a link to that page. Clicking the link would then be their decision to make.

  1. Make sure to reduce slip-ups.

The best way to reduce mistakes is by pointing the users in the right direction as quickly as possible. For instance, a page that requires the entry of data should have a system designed that points out where a correction needs to be made if the data is incorrect. The system should therefore be one that points directly and precisely to the problem – avoid ambiguous language.

Some common areas where problems arise are when users provide either too little or too many numbers when asked to enter their phone numbers or zip codes, when they fail to select the method of shipment they prefer, etc. When correcting this, make sure to use language that is gentle and shows respect.

  1. Your website should have a mobile version.

You should have a mobile version of your website so that users and visitors can access your site even with their mobile phones. Statistics have shown that there are more mobile visitors on the internet than those who use desktops which means that close to or over 70 percent of people who shop online do that on their mobile phones, which allows them some flexibility.

If you want to boost your e-commerce for your business, make sure you have a web design for desktops, mobile phones, and tablets.


User-Centered Web Design is a component of UX design that carries the users in mind during the whole design process. It is aimed at providing the best form of user experience possible to visitors and/or users. In UCD, simplicity should be the main focus of the design. You want your users to be able to perform tasks with ease and navigate through the website without much effort.

It will also be in your best interest to keep the mental effort required to complete tasks to the barest minimum. A lot of people will visit your website, so it should appeal to both the learned and the unlearned alike.

SharePoint VS GO ERP: Features and Benefits [Infographic]

GO ERP is a fully integrated suite of business modules that encompasses the traditional ERP functionality. SharePoint is a document management and storage system. SharePoint is a web-based application that integrates with Microsoft Office and it is highly configurable and usage varies substantially between organizations.GO ERP system uses python as its core programming language with Linux, OS X, and Windows operating system, with 3 layers of Authentication mechanism: Password, LDAP, and OpenID, HTTPS for all pages (web-based apps). GO ERP offers 243 features in total, the number is high as compared to SharePoint, which holds 57 features.

Sharepoint uses C# as its core programming language with the windows operating system only. with Authentication mechanism: Password and Active Directory. . It’s highly technical, requires specialized skills, and will take time. And when you’re given a 600-page deployment guide before you start, it should give you an idea of what’s to come. Despite Good UX SharePoint, however, boasts complex technology rather than employee-centric design, so naturally, the user experience suffers.

Infographics by GO-Globe ERP Saudi Arabia

It goes without saying that any tool designed with a poor user experience will have a low user adoption rate. For example, when the SharePoint search feature takes longer to find the right files than a standard search through a file system, you can’t blame someone for avoiding it. Reports explain that two-thirds of organizations with SharePoint blame the low adoption rates on inadequate user training and the difficulty in using the platform.

The capacity to change the interface for present-day destinations is incredibly constrained. Microsoft has discouraged organizations from customizing the homepage, as unexpected errors can occur if the layout options are changed.

On the other hand, GO ERP is One solution for the entire business, having Low cost of implementation. Highly Customizable to meet user needs. GO ERP is scalable. If you’re scaling up in terms of employees, you can simply add more users. If you’re scaling in terms of adding more functions to your business (e.g. adding eCommerce, manufacturing, etc.), you can add new modules. If you’re scaling by taking your business global, you can also stick with GO ERP.

E-Commerce With Instagram: Pros and Cons [Infographics]

Despite all the hype, Instagram is still not the most-used social platform. It ranks fifth on the list of most popular social networks with 1.2 billion active users across the globe. Other social networks, for example, Facebook (2.74 billion active users) and YouTube (2.29 billion active users) are twice as big as Instagram based on the number of active users and offer more reach. Not only that, Instagram's user base is dominated by teens and the young crowd. 33% of Instagrammers are 25 to 34 years old and another 30% are 18 to 24 years old. This means that businesses that target an older or mixed audience can not reach most of their target customers on Instagram.

Infographics by GO-Globe Web Design Bahrain

Advertising costs are also higher on Instagram compared to other social networks. Yet, 20.3% of businesses say they get more sales from Instagram as compared to 79.7% of businesses that get more sales from Facebook. Instagram is not the most popular choice among marketers and B2B buyers. In addition, most internet users still prefer e-commerce giants, Amazon, and search engines for their online shopping inspirations.

The visibility of business ads and posts heavily depends on Instagram's algorithm which means businesses have to stay on their toes to remain relevant, visible, and competitive in their market. Not only that, Instagram does not provide businesses access to customer data that can be used for future marketing, building long-term customer loyalty, or encouraging repeat purchases.

19 Must-have Tools for E-commerce Business

The world is changing faster than many people can keep track of. However, as business people, there is a need not to be left behind by the changing tides. Technology has made the world into a true “digital village” with everything being done online. E-commerce has given the exchange of goods and services a whole new face.

However, this does not mean that the process has come to a standstill. Far from that. The evolution of e-commerce is a continuous process. Hence this article is designed to keep you abreast with the current trends in evolving e-commercial practices.

We will be considering 19 of the most outstanding e-commerce related tools being used thus far in 2021. To make the best use of your e-commercial capabilities, you need to use these tools. But before that a brief introduction.

What is E-commerce business?

Ecommerce is the buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions. Ecommerce refers to the sale of physical products online, but it can also describe any kind of commercial transaction that is facilitated through the internet. Ecommerce is a growing industry with a projected revenue of 6 trillion by 2024. More than 2 billion people now shop online, and ecommerce companies are constantly creating new ways for consumers to purchase goods and services.

Whereas e-business refers to all aspects of operating an online business, ecommerce refers specifically to the transaction of goods and services

The internet is the major playground upon which e-commerce is founded. E-commerce transactions could involve the business only or business and customers. Example, business to business (B2B), consumer to consumer (C2C), or even business to consumer (B2C).

E-commerce is one of the fastest growing industries in the world. With the rapid growth and development of ecommerce, it is important for businesses to have a systematic approach to their strategies.

What are the tools you experienced in e-commerce?

A farmer uses his tools and equipment to make the best out of his soil. Without tools, farming becomes near impossible. Even if it were possible, profits and progress would be severely hindered. The e-commerce world is becoming increasingly difficult to navigate.

To hold your own, you also need tools in other to make the best out of whatever you have. These tools which assist manage and promote your e-commerce presence could be referred to as e-commerce tools.

E-commerce has changed our lives, with the rise of online shopping. Online retailers have created a personalized experience for consumers that enables them to shop anytime, anywhere. With the help of tools such as marketing automation software and content management systems, online marketers can now create and deploy complex campaigns in minutes.

There are several tools that e-commerce businesses should consider before starting up their business. These tools help them in making a smooth transition from offline to online operations. The most important tool for e-commerce businesses is an analytics tool which helps them see what works on the website and what doesn't work on the website.

E-commerce as a tools are essential for success in this industry. They help businesses track their performance, improve customer satisfaction, and streamline operations.

Since the inception of e-commerce, there have numerous e-commerce tools have come and gone. Similarly, there might have been a few tools that were “in season” last year. Well, they might have equally phased out. So let us see what “e-tools” we must use this year to get the best e-commerce experience.

19 Top E-commerce Tools

1.      E-commerce platform

This is at the top of the list because it is useful for startups. Even for those who are already established, having a presence on other e-commerce platforms is not out of the picture. For e-commerce one of the largest e-commerce platforms is Shopify. One could always begin from there. They have an easy-to-setup and affordable system operable by all their clients. Another option is Wix.

2.      E-mail Marketing Tool

Some might believe that emails are old school, but that is not entirely true. They are indeed old, but they are in no way outdated. According to the State of Marketing Report by Salesforce, eighty-two percent of marketers use emails for communications. These communications could either be between them and customers, businesses, or other prospects. To make the best use of this Avenue, however, an email marketing platform is needed.

These platforms offer personalized messages. What does that mean and why is it important? Each customer has likes and dislikes. Personalizing messages and responses sent to customers is of paramount importance. People enjoy it when attention is paid to them. This platform does just that.

3.      Website Building Tool

Today’s e-commerce scene already has few “titans”. These companies have made the best use of websites. One could borrow a leaf or two from their playbook. One of these top companies with successful e-commerce websites is Amazon.

Another prominent online marketplace is Walmart. These companies and many more realized the essence of e-commerce websites long before others. They have successfully applied this particular e-commerce tool. But the tool continues to be essential even today.

After all, is it e-commerce if one does not even have an independent web presence? This is exactly what e-commerce websites offer. Independent web presence in the e-commerce niche.

There is another benefit. It ensures that companies could to a large extent guarantee the safety of their customers and their funds.

4.      Analysis and Tracking Tools

Setting up and commencing e-commerce practices through email is not the end. There are so many other ways to use emails to bring up your e-commerce presence. One of these is by thoroughly following up on all essential sales or purchases made through the emails. This simply means that each purchase made by customers is analyzed. The customers’ shopping patterns and online lists could hint at their interests.

This analysis will help you know what kind of messages to send or what products each customer would likely be interested in. In the best-case scenario, the customer keeps returning for more purchases as a result of constantly renewing his or her interest. Thankfully there are certain apps and sites which do this. An example is the Kiss metric.

5.      Online Payment Tools

These tools are extremely important. After all, there is no e-commerce without an exchange of funds. In recent times, e-commerce companies are integrating online payment tools into their systems. Websites, emails, social media platforms, and other forms of online presence all contain payment tools.

So wherever the customers may order from, there is a trusted online payment tool or platform attached. The most common ones so far include PayPal, stripe, and Quickteller. There is no limit to the number of platforms one could use. So employing the use of numerous online payment tools is not wrong.

6.      Content Filling Tools

These tools especially come in handy for newer e-commerce businesses. This is even more useful for those who have set up their web pages. Filling up space on the website with useful content becomes a new challenge. These tools are useful in finding qualified content specialists to assist in filling up the site. An example is Speedlancer.

7.      Social Media Management Tools

These as their name implies are crucial in the management of social media accounts. The role of social media platforms is one that businesses can no longer bear to neglect. This is especially so for e-commerce businesses. Seeing as the youths are the major patronizers of these e-commerce sites, social media is essential.

Social media allows businesses to advertise and keep in touch with customers. While emails also fill in this role, social media is a lot more convenient and updated. Besides, the use of social media platforms seems to agree more with the younger audience.

8.      Online Asset Management Tools

These are simply tools that every e-commerce business needs to keep their transactions in order. Every e-commerce business with plans of growing endeavors to integrate the use of these software or tools into their operations. Larger e-commerce moguls also make use of these asset management tools. So what exactly are the online asset management tools?

Well, selling or trading online is a matter of convincing the customer to trust you. Or convincing them that you have what they want. Since physically meeting each other is nigh impossible, pictures and videos are needed. At times even detailed illustrations or diagrams could be used. The asset management tools help the business to put their asset or portfolio together.

Making sure the advertised products get to the proper audience is also a function of this tool. This asset management tool makes use of what is already on the ground to facilitate expansion. Using pictures and videos to back up the e-commerce marketing activities. These activities include but are not limited to email campaigns and ads. These tools could also be referred to as digital asset management (DAM) tools.

9.      Project Assistance Tools

These tools are simply to help keep up with the multiple tasks running at once. The E-commerce market is one that never sleeps. So to make a decent stand, one needs to be able to keep up with multiple activities at once. This leaves little to no margin for error. But that is easier said than done for anybody. The use of the project assistance tools makes this easier.

These are software that kind of run automatically to carry out certain functions or to issue reminders. It allows businesses to follow up on all stages of transactions. So from the beginning to the end of the supply chain and even customer feedback, this software allows monitoring. This way deadlines are not missed. They are also used in following up milestones.

10.  Keyword Research Tools

One could have the very best version of a product with no one to buy it. This is because people are not aware of how awesome his or her products are. It is not solely about being online. People should be able to see you or your products.

This however requires that one is aware of what people want and search for. When people search for products in the niche they are specialized in, how do they phrase it? What do they request for the most? Finding the right answer to these questions significantly increases a person or business’s discoverability.

There are tools to assist with using the right keywords. These keywords could often change, this tool also assists in making needed updates and adjustments. This way, your products always retain a high level of visibility.

11.  Easy Download Tools

If one deals with online or digital merchandise, this tool is essential. For those dealing in online books and other downloadable files, this is a necessity. A decent tool here allows one to sell an unlimited amount of the file or document. If one is interested, find a tool that is compatible with PayPal or other payment options.

12.  Referral and Reward Tools

The e-commerce world is getting more comfortable with the idea of referrals. This is a way of getting more customers while retaining the ones you already have. These tools allow businesses to keep track of their loyal customers and appropriately reward those who refer newer customers to the business.

This is where the use of reward points and adequately themed promos come in. The promos could be based on just about anything as long as referring a friend is involved. For instance “a 30% discount sale for those inviting 3 friends- lasts 5 days”. It all depends on what pattern would best suit your business or target audience.

13.  Reliable and Efficient Customer Care Tool

This is a tool any good e-commerce business cannot do without. This allows the business to keep in the good graces of the most important elements of any business- the customers. Replying promptly and effectively to the customers keeps them satisfied. This also serves to build up a level of trust that would have otherwise been impossible. So these customer care or service software and tools are equally critical. An example is ReferralCandy.

14.  Shipping Services Tools

This class of tools is especially important for startups and small-scale e-commerce businesses. Manually or personally delivering their products might be largely challenging. This is especially so for those looking to attend to a global audience. These service tools reduce the burden and stress involved in the delivery. Reputable delivery service would even allow the business to follow each step of the delivery process.

15.  Software Integration Tools

These are more focused on the business. As a small-scale or start-up e-commerce business, one still has to put numerous apps and software together to get a successful operation. This tool helps you put all of them “under one roof”. It integrates them in a way that they could update and influence each other.

16.  Financial Tools

These tools are in place to help calculate the financial profile of the business. These specific tools are particularly important to all E-commerce businesses. Certain apps must carry out this function in real-time. This means that purchases and deliveries are being made, one could follow up with profits and losses. An example is Metrilo.

17. Prediction Tool

These are tools aimed at studying the customers' online purchase behavior. The results from the study are further used to make suggestions that would lead to better customer interaction and satisfaction. They assist the business in knowing what manner of approach would best interest the customer. This makes advertising easier. An example is Wigzo.

18.  Website Monitoring Tools

E-commerce business owners need to stay on top of their game. They need to know what their customers want and how they want it. With the help of e-commerce tools, they can monitor the performance of their website, manage inventory, analyze customer behavior and much more.

E-commerce business owners are always on the lookout for tools that will help them increase their sales and to stay ahead of their competitors. Ecommerce monitoring tools provide you with insights about your website traffic, conversions, and customer feedback so you can make decisions about your online store.

List of ecommerce monitoring tools is too broad but we most important ecommerce monitoring tools include commerce analytics software: This software provides you with in-depth insights about your customers, including demographics, shopping patterns, and buying behavior.

In a world where an e-commerce business has a website, one needs these tools.  They monitor your website as well as other websites. The tool is useful in determining what aspects of your web page needs modification. This is based on customer preferences. So you keep what they like and remove or change what they do not.

19.  Design Tools

These are tools that assist you in giving your website the best e-commerce appropriate design. A lot of e-commerce websites make the mistake of excessively designing their pages. These tools could help keep your site simple, attractive, and efficient. An example is 3dcart.



The list goes on and on. But as mentioned earlier, these are the top 19 tools for staying in the e-commerce niche.


Online Piracy in Numbers - Facts and Statistics [Infographic]

Online piracy has been growing throughout the world for years now. Nearly a quarter of the global Internet bandwidth is used for online piracy. Often considered a victimless crime by the 'pirates', online piracy results in billions of dollars in lost revenue. Besides artists, creators, publishers, and distributors, it hurts the entire media industry. Every year 230,000 to 560,000 jobs are lost in the United States due to online video piracy.

Despite efforts to curtail piracy, it has penetrated every digital media format from television and movies to music, software, video games, and even books. More than 130 billion visits were made to piracy websites in 2020. The United States, Russia, and China contribute the highest number of visits to piracy websites.

Videos (films and TV shows) are the most pirated content on the internet making up more than 66% of all pirated content. According to estimates, the United States loses $29.2 billion in revenue every year due to online video piracy. The latest piracy reports indicate that global film piracy increased by 33% during the COVID-19 lockdown.

Check out the latest online piracy facts and statistics as well as examples of the most pirated content in the infographic below.

Infographic by- GO-Globe
Web Design

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Below are some facts-

38% people across the globe acquired or accessed digital content illegally in 2017.

52% of online users watch pirated videos.

59% people are aware that downloading or streaming pirated videos is illegal.

67% of digital piracy sites are hosted in North America and Western Europe

Nearly 24% of the global Internet bandwidth is used for online piracy.

98.8% of data transferred using P2P networks is copyrighted

28 million users download and share files through P2P networks every day.

91.5% of filed available for download on Cyberlockers sites (Rapidshare, Megaupload,etc) are copyrighted

Only 1 out of 10,000 pcs of the most popular content on the OpenBitTorrent tracker is non-copyrighted

Worldwide Visits to Piracy Sites in 2020:
- 130.5 billion visits to piracy websites in 2020
- 357 million visits per day
- 248,287 visits per minute

Breakdown of Visits to Piracy Sites:

Streaming sites: 57%
Direct download portals: 27%
Torrent sites: 12%
Stream rippers: 4%

$9.8 billion in revenue losses in 2018 due to piracy in the music industry.

$29.2 billion revenue losses in the US every year due to online video piracy.

$51.6 billion in economic losses due to online TV & movie piracy by 2022.

$300 million in lost publisher income each year due to e-book piracy.

230,000 to 560,000 jobs lost in the United States every year due to online video piracy.

37% of software running in the world are unlicensed.

$46.3 billion of software running in the world are unlicensed.

2 out of every 5 copies of software running in the world are unpaid.

20% of pirated software are running in North America.

Illegal streaming constitutes 80% of online video piracy.

24% of users download music from illegal sources.

26% of online users download a film or a TV series from illegal sources.

13% of users download an e-book or an audiobook from illegal sources.

21% of users download games from illegal sources.

Piracy by Region %age
Europe 45.72%
Asia 16.52%
North America 13.48%
South America 12.27%
Africa 6.97%
Oceania 1.88%
Other 3.16%

Top 10 Countries for Online Piracy in 2020

Top 10 Countries for Online Piracy in 2020
Countries Visits to Piracy Sites
US 12.5 billion
Russia 8.3 billion
China 6.9 billion
India 5.6 billion
Brazil 5.4 billion
Ukraine 4.3 billion
France 4.3 billion
Turkey 3.9 billion
Vietnam 3.6 billion
UK 3.4 billion

Most Pirated Items on the Web:

TV shows: 49.4%
Movies: 17.1%
Music: 16.0%
Publishing (books): 11.2%
Software: 6.2%

Top 10 Most Pirated Movies

Title Downloads (May 2019)
Avengers: Infinity War 5.29 million
Captain Marvel  4.09 million
Aquaman 3.85 million
Shazam! 3.66 million
Ant-Man and the Wasp 3.49 million
Deadpool 2 3.49 million
Thor: Ragnarok 3.39 million
Justice League 3.26 million
Venom 2.99 million
Spider-Man: Homecoming 2.98 million

Top 10 Most Pirated TV Shows of 2020

The Mandalorian Vikings
The Boys Star Trek: Picard
Westworld Rick and Morty
The Outsider The Walking Dead
The Flash Arrow

Top 10 Most Pirated Games on the Web

Game Pirated Copies
Pokémon Diamond and Pearl 5.4 million
Dissidia Final Fantasy 5.4 million
Phantasy Star Portable 2 4. 67 million
Call of Duty: Black Ops 4.2 million
Call of Duty: Modern Warfare 2 4.1 million
Battlefield: Bad Company 2 3.98 million
Mafia 2 3.5 million
Mass Effect 2 3.24 million
Sims 3 3.2 million
Starcraft 2 3.12 million

Most Pirated E-books on the Web

Survival Hacks Preppers Gear Shelter Knots Fire And Traps Guide
Mental Math Magic
Mediterranean Diet Cookbook
Learn C# in 72 Hours for Beginners
The Ultimate Bodybuilding Book
Tartine: A Classic Revisited
Peloton Hacks: Getting the Most From Your Bike
The Smoothie Cleanse: Recipes for Weight Loss
The Urban Sketching Handbook 101 Sketching Tips
Bіtсоіn Standard: Beginners Guide

Top 10 Most Pirated Windows Software

Windows OS (XP, 7, 10)
Microsoft Office
Internet Download Manager
Nero Burning ROM
All Antivirus (Avast, ESET, McAfee, Norton, Kaspersky, Bitdefender, etc.)
Adobe Photoshop (and other Adobe software)
FL Studio
Vegas Pro

Top 10 Most Pirated Music Artists

Music Artist  Illegal Downloads
Ed Sheeran 7.46 million
Luis Fonsi 6.29 million
Ricky Martin 4.29 million
Charlie Puth 4.07 million
Bruno Mars 3.61 million
Taylor Swift 2.39 million
Arcade Fire 1.93 million
Shakira 1.85-million 1.85 million
Neil Young 1.66 million
Justin Timberlake 1.64 million

Global film piracy increased by 33% during COVID-19 lockdown.

Digital piracy soared during the pandemic.

Country Increase in Film Piracy Increase in TV Piracy
Italy 66% 41%
India 63% 24%
Spain 50% 18%
Portugal 47% 28%
Canada 45% 12%
Germany 36% 12%
UK 43% 30%
US 41% 12%
France 41% 13%

Source Links -

Bahrain Economy – Statistics and Trends [Infographic]

Bahrain has a productive economy with high growth rates. Bahrain is considered one of the most open economies in the Middle East and North Africa (MENA) region. With several free trade agreements, excellent infrastructure, and strong financial institutions, Bahrain is well-positioned to provide traders and investors access to regional and international markets. Bahrain is only one of two Gulf Cooperation Council (GCC) member countries to have a Free Trade Agreement (FTA) with the United States.

Bahrain’s Gross domestic product GDP value is 38.57 billion USD (2019) with a 1.8% annual growth rate change, the highest among GCC. At the same pace, it is expected to hit 44.478 billion USD (14.12 BHD billion ) in 2025, and having GDP per capita of $ 23,503.977, 4th highest GDP per capita among GCC.

Infographics by GO-Globe Bahrain Web Design

Bahrain dinar is the second strongest currency in the world. it is divided into 1000 smaller currency units, in this case, called ‘fils’. The Bahraini dinar is only used in Bahrain and is pegged against the US dollar.

Bahrain government revenue increased by 0.169 BHD billion from 3.094 BHD billion in 2018 to 3.262 BHD billion in 2019, Government spending also increased by 0.018 BHD billion from 4.784 BHD billion in 2018 to 4.802 BHD billion in 2019. The current account balance has a negative figure of -0.794 USD billion, which is -2.059 % of GDP. Oman also has a negative current account balance.

On the other hand, the gross debt of Bahrain in 2019 was 14.992 BHD billion and expected to reach 22.934 BHD billion in 2025. Bahrain has the lowest population among GCC approx. 1.72 million people and the unemployment rate in Bahrain in 2019 was 4%, which is expected to 3.749% in 2025, lower than the current.

For a sustainable and stable economy, the Bahrain government is taking proactive steps, In terms of each sector’s contribution to GDP during 2019, the Financial Corporations sector remains the largest Non-oil sector, contributing 16.5% to the GDP, followed by the Manufacturing sector (14.5%) and the Government Services sector (11.8%).

Bahrain has the highest internet penetration rate in the Middle East (98%). Competitive prices for broadband have also led to high levels of mobile internet penetration. Facebook is a popular social media platform in Bahrain having 66.37% users, Twitter has 14.01% and youtube users in Bahrain are 9.41% of total users.

The Bahrain government has launched several initiatives to grow Bahrain’s e-commerce sector. Start-Up Bahrain ( provides digital assistance through interconnected systems to encourage innovative digital startups while allows small and medium-sized businesses to transition their sales position from traditional brick and mortar locations to an online web portal during the coronavirus pandemic.
Bahrain retail market was valued at USD 5.80 billion in 2019 and is predicted to grow at a CAGR of 15.62% in the next five years, to reach USD 10 billion by 2025.