Updated: Oct 02, 2024
The digital revolution has changed the way we live and work with one another. It is represented by IT or information technology, a key component of everyday life in forms such as streaming services, cloud computing, and online services. But with the great growth of IT also came a major problem attached to its coattails: it consumes a lot of energy. The effort for 2024, therefore, should be to not only perfect technology but also make the energy it relies on greener in a race to decrease its footprint on the environment.
This blog examines the numbers and trends in global energy consumption in information technologies. We also examine how using green energy in IT will shape the future and find practical ways to reduce carbon emissions from the tech industry.
As the uses of information technologies are increasing, the demands from IT are also rising with its high increases. This is further expressed by a report from the International Energy Agency, 2022: Data centres and networks used almost 1-1.5% of global electricity supply; this is expected to surge with the increased demand for digital services.
The energy demand from IT infrastructure is primarily driven by the following:
With the ever-growing move towards adapting to digital changes, IT energy consumption has become an issue not only concerning economic estates but also one in which policymakers need to take great interest.
Following are a few key statistics that have come to the forefront, showing the scale of energy usage within the IT industry:
All these increasing demands have fired up the debate on sustainable energy solutions for technology and its urgent need to go green in IT.
In 2024, a lot of emphasis is being put on sustainability. Many companies these days use green computing and are trying to balance innovation with being ecologically friendly. Following are some of the sustainable technology trends shaping the future of IT energy consumption:
Data centres are crucial for the internet and quite power-consuming. These days, companies choose green data centres that use renewable energies such as solar, wind, and hydroelectric power. Large technology companies like Google, Microsoft, and Amazon are making big changes to make their data centres carbon-neutral.
It is such a sustainable technology trend that reduces the overall consumption of energy through processing data near its source. Instead of sending data to the cloud servers, which might be far, far away, it allows for data processing on site or on nearby servers, reducing energy use needed for transmission over long distances.
Virtualizing servers, among other optimizations in the cloud, reduces the number of physical hardware needed; this therefore reduces energy costs and, correspondingly, carbon emissions. This becomes even more important as companies increasingly move away from in-house servers to cloud computing services.
Artificial Intelligence is being implemented in order to take this energy efficiency a notch further within IT systems. The AI algorithms can predict energy usage patterns, optimise workload, and eliminate waste. For example, Google's DeepMind AI has been credited with shaving 40% off the energy required to cool data centres (microsoft).
Green computing trends are at an edge in 2024. These have developed a compelling need for companies to work in a way that causes minimum or no harm to the environment while continuing to provide high-end computing solutions.
The move to energy-efficient hardware tops the list, with companies developing processors, servers, and storage systems that use minimal power yet do not compromise on performance.
This is regarding the trend in sustainability wherein IT companies are trying their best to prolong the life of the devices to reduce electronic waste. All this entails old hardware recycling, refurbishing used equipment, and reducing environmental impact brought about by device manufacturing.
Major cloud service providers are promising to go carbon neutral, and companies in the industry try to reduce energy consumption and its reliance on non-renewable energy sources. Companies like Microsoft promise to be carbon-negative starting in 2030 (microsoft).
These trends show that green energy for IT is no longer optional; it is becoming essential to shaping the industry's future.
This is attributed to the growing global reliance on digital services, and this growth in carbon footprint is faster in the IT sector than in many other industries. Reducing the IT carbon footprint is the only way to achieve the global climate goals.
Following are some of how the industry can reduce its carbon footprint:
With a greater focus on sustainable technology trends, many organizations are taking positive steps toward reducing their carbon footprint. However, there is still much work to be done.
However, sustainable energy solutions for technology have stopped being an option; they've now become necessary. As long as the demand for digital services keeps increasing, so does the need for energy feeding them from cleaner sources. Following are some of the most sought-after sustainable energy solutions in which the tech industry is heavily investing:
The IT industry is increasingly adopting renewable energy sources such as solar and wind. Giants in this sector, Apple and Google, are leading the way in this regard. Google, for example, vowed to operate all of its global operations with renewable energy.
Hydroelectric power is an emerging and trustworthy source of energy that data centres are considering. Hydropower has provided a continuous flow of energy, as with fossil fuels, without carbon emission.
Battery storage systems are critical in balancing energy supply and demand because they balance and regulate their roles in demand and supply. Storage of excess energy produced from renewable sources means the data centres will have a steady power supply, even without relying on fossil fuels during increased demand periods. 4. Waste Heat Recovery
Some data centres are already experimenting with waste heat recovery systems that capture the generated heat from the servers and reuse it for heating other nearby buildings or again convert it back to electricity, adding to the overall energy efficiency.
It's not all about faster processors and huge data centres; the future of IT is about sustainability. Adopting green energy in IT means that, over time, the tech industry's environmental impact will lessen.
The green computing trends of 2024 will be marked by more developments in energy-efficient hardware, renewable energy usage, and a circular economy. The push toward green technologies is gaining even more momentum, and before long, it will surely be the rule rather than the exception.
While that is no small feat, the shift to sustainability is achievable and required. As consumers, businesses, and governments continue to focus more on eco-friendly practices, technology will also continue to shift and evolve in ways that benefit people and the planet.
In this section of statistics related to IT energy consumption, you could develop a series of data-driven insights to show key trends:
Global electricity demand by data centres, AI and cryptocurrencies to rise as much as 1,000 Terawatt Hours (TWh) by 2026 from 460 TWh today (McKinsey & Company)(World Economic Forum).
By 2026, data centres could consume up to 3% of all global electricity, constituting a serious environmental and energy challenge(World Economic Forum).
At the same time, energy consumption has grown, and the IT industry is switching to alternative sources of energy to minimize the ecological burden. Renewable energy sources can comprise 65-80% of generated power by 2050(McKinsey & Company).
In addition to innovations like high-efficiency cooling and green coding, which are driving IT companies to reduce their footprints, AI is already contributing to a 40% reduction in cooling costs for some data centres(World Economic Forum).
These figures give insight into the future energy landscape of the IT sector and emphasize green energy's critical contribution to sustainable energy solutions in IT and technology.
With increasing power consumption by data centres, AI, and cryptocurrencies, the global energy consumption of information technologies has increasingly been questioned. As we journey deeper into the digital age, the carbon footprint from the IT sector will only continue unless steps are taken toward green energy in IT, sustainable technology practices, and innovative solutions that minimize environmental impact.
Yet, the industry is also symbolic of considerable progress. By embracing sustainable energy solutions for technology, such as renewable energy, AI-driven cooling systems, and more energy-efficient data centres, the future of IT can be both innovative and 'green'. The leading tech companies drive improvements in infrastructure and operations so that energy consumption is offset by efficiency on offer and reduced IT carbon footprint.
Ahead of it, the road is filled with challenges and, at the same time, potential for significant improvement. It should be a transition by governments, corporations, and individuals to a technological future combined with sustainability. The IT industry has enormous potential to help create a greener and more energy-conscious world through green energy solutions and farsighted strategies.
Data centres account for around 2-3% of the world's electricity use, which is likely to increase with the ever-growing demands from cloud services, artificial intelligence, and digital infrastructure (World Economic Forum).
The key players responsible for carbon footprint, with the IT industry are:
The IT industry can reduce its carbon footprint by several means, which include:
Renewable energy is the most important factor in powering IT infrastructure. In 2024, most technology companies will shift their resources to renewable energy sources like solar and wind. Many have pledged to be renewable for the next decade.
Here are a few of the trending sustainable technologies in 2024: