E-commerce in Asia Pacific – Statistics and Trends [Infographic]
Did you know the eCommerce Market in Asia Pacific is estimated To Reach US$1.4 Trillion In 2020. China accounts for 63.2% of digital buyers in Asia Pacific followed by India (10.4%) and Japan (9.4%). Retail e-commerce now accounts for 10.2% of all retail sales in Asia-Pacific and is projected to rise to 20.4% of the total by 2019. Check out our infographic on “E-commerce in Asia Pacific” for latest statistics and trends.
Infographic by GO Gulf Web Designing Company in Doha, Qatar
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Estimated Number of digital buyers in Asia Pacific
| Year | Number of Digital Buyers (in Millions) |
| 2016 | 812.2 |
| 2017 | 921.6 |
| 2018 | 1025.1 |
| 2019 | 1139.6 |
Digital buyer distribution in Asia Pacific (By Country)
| Country | %age |
| China | 63.2% |
| India | 10.4% |
| Japan | 9.4% |
| South Korea | 3.6% |
| Indonesia | 1.7% |
| Australia | 1.6% |
| Others | 10% |
Retail ecommerce now accounts for 10.2% of all retail sales in Asia-Pacific and is projected to rise to 20.4% of the total by 2019
Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country
| Country | %age |
| China | 56.6% |
| Japan | 21% |
| Australia | 6.4% |
| South Korea | 4% |
| India | 4.3% |
| Indonesia | 1.9% |
| Others | 5.8% |
46% of total Asia Pacific online retail sales were done by mobile phones in 2015, and is expected to reach 69% of total online retail sales by 2020
Apparel and accessories is the largest category and accounts for more than 20% of online retail sales in Asia Pacific
Estimated size of online retail market of Countries by 2020
| Country | Online Retail Market (in BIllion USD) |
| China | 1100 |
| Japan | 122 |
| India | 75 |
| Australia | 38 |
| South Korea | 65 |
Retail E-commerce Sales as Percentage of Total Retail Sales
| Country | %age of Total Retail Sales |
| China | 33.6% |
| South Korea | 14.7% |
| Japan | 9.7% |
| Australia | 7.2% |
| India | 4.8% |
| Indonesia | 4.4% |
| Others | 3.8% |
